Dakota Wright

<p>Howdy! <span style="color: rgb(0, 0, 0);">I’ve spent the last five years in the ski industry building athlete programs that don’t just support talent—they help shape the future of the sport. As Alpine Sport and Community Lead for Salomon Alpine, I work with 30 incredible athletes, from established comp and film atheltes to rising stars, making sure they have the tools, opportunities, and brand support to push their limits. My career goal is simple: work side-by-side with athletes to refine and define the sport of freeskiing, keeping its creative spirit and honoring the culture that built it while driving it into the future. I thrive on connecting people—whether that’s forging partnerships with media and mountain resorts, or creating the kind of community that makes a brand feel like home. Away from my desk, you’ll find me chasing deep snow in the high alpine, hunting Elk deep in the backcountry, and exploring wild places on foot—always with a deep respect for the landscapes that make our sport possible.</span></p>