Christian Lepley

Partnered with the founders to develop a strategic platform to introduce their celebrated small batch, European based running magazine to the US market and around the world. Like the Wind magazine is sustainably printed and published quarterly with beautifully written and illustrated stories about "why" we run. Not tips and tricks, but inspirational tales in support of the mission to help make running accessible to all humans.

Chief brand storyteller managing a stellar team of specialists tasked with connecting all the communication streams to bring to life, how for more than 25 years, GU has been helping athletes and outdoor adventurers realize their human potential. We do this through public relations, digital content, social media, e-commerce, elite athlete team, ambassadors, event marketing, and retailer activations. I also led packaging design and held a senior leadership role on the product commercialization team.

Brand Strategy, Creative Strategy, Consultation, & Activation: American Heart Association Cytomax Performance Drink Old Navy (Gap Inc.) Del Monte Fresh Produce Company Tornados NASCAR Racing Team Illinois Alliance to Prevent Obesity Florida Tomato Committee Boudin Bakery & Cafe Togo's Sandwich Shops BBDO, Venables Bell, Riney, and Grupo Gallegos

Conducted market research to determine market positioning, communication strategy, and business opportunity to launch the iconic Swedish bicycle brand in the US. Managed operations, marketing, DTC sales, and logistics for the region. Collaborated with Kronan ownership team in Stockholm, Sweden on business strategy, product design, and innovation to ensure relevance to the marketplace.

• Levi's - branded entertainment that played out on the web, in-store, cable TV and packaging • Jockey International - traditional advertising melded with custom magazine publishing

• The North Face - Cross platform brand and product messaging. Engineered footwear launch communications.

• Saturn Cars - brand launch and ongoing award winning campaign work • SKYY Vodka - print campaign • Stroh's beer - new product development • Nuveen Finanacial Services - print campaign • Acer Computers - brand launch into consumer marketing • Nature Conservancy of California - redesign of collateral and marketing materials

Account and strategic management for the launch of Infiniti Cars.

Account management for Mitsubishi Motors.

Ensure the highest level of guest brand experience.