Caleb Mabasa
Founder of BlessedToBe · The North Face, a VF Company
Denver, CO
In My Own Words
Caleb Mabasa | Graphic Designer | Branding & Motion Specialist
As a passionate digital designer, I bring a strong foundation in branding, motion design, and UX/UI, shaped by my studies at the University of Colorado Denver, where I'm pursuing a BFA in Digital Design. My work is driven by a blend of creativity, technical skill, and strategic thinking, allowing me to craft compelling visual identities and immersive digital experiences.
Over the years, I've developed expertise in multimedia design, motion graphics, and front-end web design, mastering tools like Photoshop, Illustrator, InDesign, After Effects, and Premiere Pro, Redshift and Figma. Beyond digital design, my experience in retail and customer engagement—including my role at The North Face and my time as a youth ambassador—has honed my ability to connect with audiences and understand brand-consumer relationships.
Currently, I'm expanding my skills in 3D Foundations of design where I am expanding my knowledge of creating 3D models on Maya and the Epic Games’ Unreal Engine while continuing to deepen my knowledge of UX/UI principles to create seamless and engaging digital interactions. As a Filipino designer, I also explore ways to integrate cultural identity into branding without overshadowing the core message of a brand.
I'm always looking for opportunities to collaborate, innovate, and push the boundaries of design. Let’s connect and create something impactful together!
Work Experience
Project Leader
SAME Café Toledo2024 – 2024
As the Digital Design Project Lead for the SAME Cafe Denver rebranding initiative, I spearheaded a multidisciplinary team in conceptualizing and executing a comprehensive digital rebranding strategy for the nonprofit organization. Collaborating closely with stakeholders, I orchestrated the development of diverse touch points aimed at enhancing brand visibility and engagement within the community.
Retail Sales Associate
IKEA2022 – 2022
Practiced being in charge of a whole store with many different orders coming in. Practiced making a store warehouse clean and organized while working with others and gaining meaningful relationships.
Assistant Manager
Pro Image Sports2021 – 2021
Practiced being in charge of a whole store with also being in charge of sales associates with the improvement of communication skills with customers.
Personal Assistant to Athletic Director
Metropolitan State University of Denver2019 – 2020
-Managed athletic rosters and athletic roster graphics for the promotion of games including Volleyball, Basketball, Cross Country, Tennis, and Golf. -Edited and created the biographies of athletes in sports, including Volleyball, Basketball, Cross Country, Tennis, and Golf for the MSU Denver athletics website.
Assistant
Janet's Hair and Nail Salon2015 – 2015
-Practiced household knowledge in mopping and sweeping dirty floors -Explored knowledge in answering calls to increase relations with customers
Education
University of Colorado Denver
2021 – 2025
Interests
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Kyle Trueblood video | photo | drone
Milwaukee's Hoan Bridge at sunrise 🧘🏻♂️
6 likes · 1 comment
Joshua Martin CAD Modeling • Surfacing • Solidworks • Keyshot • Rendering • Additive Manufacturing • Industrial Design • DFM • Vizcom • Product Management
Check out my portfolio: https://www.joshuajamesmartin.com/
2 likes · 1 comment
