Blake Smisko

Marketing Coordinator / Designer · Trak Machine Tools

Torrance, CA

In My Own Words

Art direction, branding, layouts, photo editing, logos, UI design, wireframing, mockups, print and digital design,marketing materials, point of purchase marketing, asset management. Portfolio available at blakesmisko.com

Work Experience

Marketing Coordinator / Designer

Trak Machine Tools

2018 – Present

- Direct, produce and purchase all marketing and merchandising materials including sales brochures, mass mail campaigns, email campaigns , website assets, showroom display materials, trade show display materials, and branded merchandise. - Plan, coordinate and oversee 10+ national trade shows annually. Responsibilities include booth design, event planning, event materials purchasing, shipping coordination, labor scheduling, overseeing install and dismantle. - Maintain and organize brand and product photo library and select, edit and approve all product and lifestyle photos.

Graphic Designer

Barco Uniforms

2014 – 2018

In-house graphic designer working under the executive director of marketing to create digital and print materials for retail partners and consumer facing marketing campaigns. Major projects include catalog design and layout, web design, photo selection, photo editing, ownership and maintenance of the digital asset management system, seasonal and custom point of purchase advertising, seasonal and custom digital branding and advertising.

Digital Media Specialist

South Bay Digs

2013 – 2014

Designed and implemented print ads for a 50,000 circulation bimonthly publication, digital asset creation, web design, website management, social media management, email marketing, photography, video production, video editing.

Digital Media Intern

Devils Postpile National Park

2012 – 2012

Created graphics for print and digital media to inform visitors and permanent wayside panels within the park. Maintained and developed Devil’s Postpile social media accounts and policy guidelines.