Becky Ladner
Member Relations & Executive Director Assistant · Stand Up Paddle Industry Association
Dana Point, CA
In My Own Words
I worked at Quiksilver for 3 1/2 years in customer service and moved up within the department handling EDI, department store accounts and Pac Sun. From there, I moved on to work at Rusty for 5 years where I was hired as a sales rep assistant for the men's Pac Sun and the major department stores accounts as well as the junior sales rep for Pac Sun girls. During those years I also spent some time assisting the mens sales manager and worked closely with design, merchandising and production. From there I started a brand called Baby Bloom which consist of handmade infant and toddler items such as bibs, tutu tee onesies, burp cloths and more. I handled all aspects of the business from website maintenance, marketing, sales and bookkeeping. I currently work part time at Stand Up Paddle Industry Association as member relations, Executive Director assistant as well as overseeing all the duties of the daily operations.
Work Experience
Member Relations & Executive Director Assistant
Stand Up Paddle Industry Association2015 – Present
Oversee all general daily operations of the office as well as member relations, social media, marketing, Quickbooks.
Creator
Baby Bloom2007 – 2013
Created the brand Baby Bloom which consist of handmade items for infants and toddlers such as bibs, tutu tees, burp cloths, onesies and more. Sold products online through custom website, baby boutiques, Etsy and local community shows. Maintained the website, photography, marketing and bookkeeping for the business.
Sales Representative, Sales Assistant
Rusty1999 – 2006
Sales representative for Pac Sun junior division. Sales assistant for 4 major department stores in men's division. Helped manage 15 international accounts which included walk throughs and sales. Responsible for sales of major retail outlet chains. Worked closely with design, merchandising and production to expedite sales. Create and design new styles based on Pac Sun needs. Responsible for over $10 million in revenue at that time.
Customer Service
Quiksilver1996 – 1999
Managed 150 specialty accounts and 5 major department stores. Served as a supervisor for the department store territories. Managed the EDI system within the department. Acting liaison between sales rep and corporate office. Coordinated with buyers on terms of sale, delivery dates, reorders, return authorizations and special handling request. Communication link between sales force, production, shipping and upper management.
