amy grannick
Buyer/Category Manager · BlueZone Sports
South Lake Tahoe, CAWork Experience
Buyer/Category Manager
BlueZone Sports2020 – Present
Buyer/Category Manager: Snowboard + Watersports Hardgoods, Footwear, Optics, Accessories • Trend-Focused purchasing and product lifecycle management of the above categories for 6 Brick and Mortar Locations, Bluezonesports.com, and 3P Distribution. Budgeted 17M this year. • Regionalize Preseason purchasing, AO fills, stock balancing, markdowns/exit strategies- maintain margin and sales performance • Direct stores on merchandising and seasonal floor plans • Maintain strong and established vendor relationships to negotiate Co-Op $$, better terms and discounts, and creative partnership opportunities • Pivot Covid-impacted challenges into opportunities and wins • Collaborate alongside Marketing and Web Development team • Coordinate Hardgoods Demos and training with Staff, and Consumers (where Covid restrictions comply) • Leading the implementation of a new ERP System for buying team- will introduce many more tools like “Min/Max”, more effective reporting, and streamlined stock balancing procedures inter-store • LY was company’s strongest year due to being a destination-based region during pandemic, as well as implementing Ecom. TY we have greatly surpassed the record-breaking LY-YTD numbers in my purchased categories. **Ask me how I did it in a distribution impacted season! o Footwear- 75% increase TY over LY to date o Watersports- 47% increase TY over LY to date o Optics- 141% increase TY over LY to date o Snowboard- Estimating a 65-75% increase to LY based on prebooks
Sales Rep
Burton Snowboards2017 – 2020
Sales Rep: Softgoods, Hardgoods, HG Accessories, Anon, Resorts • Attend trade shows for product showings, managed showroom for top-tier clients • Show full line extensively, discussing new F&B, innovations, and tech stories • Guide accounts on Preseason bookings with their given OTB; however, never failed to exceed those initial OTB numbers ;) • Service accounts with POP/merchandising, chasing AO orders, and maintaining strong relationships with key accounts • Conduct clinics + On-Snow Demos/Events • Created/successfully executed a Women’s Snow-Camping event for the territory shop-girls and community rippers (PASSION PROJECT- Lobbied for Burton’s Marketing Budget to get approved) o Provided the tools and skills training to Winter-camping and Backcountry Awareness o Taught group how to build backcountry freestyle parks- and ripped a Progression Session for all rider-levels! • Managed Territory Resorts’ business- 2nd biggest territory in the country • I was chosen as 1 of 30 Burton employees invited from all over the world (750 global employees), to attend the Global Resorts Conference o Brought creative and revolutionary ideas to evolve the inclusivity within the Resort business worldwide (how Burton can be that change). Analyzed current and forecasted trends via the “Anticipatory Organization” model o Ideas based off technologic advances/inventions, and accessibility within diverse demographics/ SES
Sales Rep
Sanuk Footwear2017 – 2017
• Manage sell-in and sell-through of preseason business • Service accounts with monthly visits: chase AO business, provide POP/merchandising, develop and nurture strong relationships with all accounts • In 9 months, I grew the territory by 38%
Store Manager
Oakley Store2014 – 2016
Store Manager • Facilitate store operations. Utilize P & L’s to control budgets, margin gains, and bottom-line contributions • Consistently crushed quarterly and annual budgets by exceeding expectations of business management and innovative sidewalk events • Communicate closely with rep and buyer to insure product replenishment. Travelled with Rep to view upcoming apparel and accessory lines to assist buyer in purchases
Hardgoods Sales & Shop Manager
Sun and Ski Sports2006 – 2016
Sales-floor Representative (2006-2012) • Expertise and extensive training within sales of skate/surf/snow lifestyle, and technical softgoods including top brands: Burton, Roxy, Patagonia, The North Face, O’Neill, Billabong etc. • Expertise and extensive training in selling the following hard-goods departments: Snow (ski/board), Wake (ski/board/surf), Skate, Bike, Paddle (whitewater/lake). Top brands like: Burton, Lib Tech, Liquid Force, Hyperlite, Element, Independent, Scott, Dagger, etc. Hard-goods Manager/Key Holder/Certified Bike & Ski Technician (2012-2016) • Oversaw daily operations i.e; scheduling, shipping/receiving, hiring, training, travelling for snow and hardgoods demos in Colorado and Texas • Developed outreach program for local enthusiasts and new-comers of snowsports that helped discount lift tickets and transport locals to the closest mountain • Constant communication with buyers to attain sell-through reports and replenishment • Grew bike service business 150% from previous year • Helped ski shop productivity climb to top 5% of all stores in the company (33 stores)- a 200% increase
