Alex Mauer

Since 2009 I have been promoting and managing myself as an athlete and influencer on social media. Through performance, social media, and third-party media I have been very successful. ? Using social media marketing tools to create and maintain my brand ? Developing social media marketing campaigns ? Interacting with followers through social media accounts ? Researching social media trends and making relevant changes to my brands marketing activities ? Partnering with promotional brands, launching fundraisers and landing endorsements ? Scheduling events to attend ? Accounting for travel plans ? Organizing PR statements and articles ? Building/breakdown/working various trade shows

Jan 2009-Dec 2021 I worked for two subsidiaries of i9 Media SUPconnect.com which is an online media platform and Stand-up Paddle industry Association which is an informational platform for manufacturers, retail shops and the public. ? Plan and execute all digital marketing including email, social media, and display advertising campaigns ? Design, build and maintain our social media presence ? Lead content strategy, develop channel-specific content to engage the community while both educating and inspiring the community ? Measure and report performance of all digital marketing campaigns ? Identify trends and optimize spend and performance based on performance and analytics ? Brainstorm new and creative growth strategies ? Collaborate with agencies and other vendor partners ? Manage positive relationships with team members, vendors, and other digital partners ? Evaluate emerging technologies and provide perspective for adoption where appropriate ? Build, design, and update website pages ? Accounting for travel plans ? Organizing PR statements and articles ? Increase community engagement by responding real time to our social community ? Building/breakdown/working various trade shows