Zechariah Renteria

I am currently the Creative Director at The Strand. I drive, and convey, consistent brand identity internally and externally across all content formats online, print, and through our social media platforms, and apparel. I execute effective marketing communications from conceptualization, development, and design. I created the logo, brand identity, built the brand guidelines, and manage a team for our creative projects. • Drive consistent brand identity • Convey branding through effective marketing communications • Build excitement & moral internally, and in our local community

Co-Founded Beech Brand, towels that help prevent the growth of bacteria, germs, and staph, like MRSA. I developed, and sourced the technology for Beech Towels. Designed the logo, implemented the marketing strategy, strategized the development for the creative team. Currently run social media, web, help with marketing campaigns, and design all the towels. • Disrupted the towel industry for surfers • Collaborated with Bravo Bags, and Patagonia • Top WSL Pro Surfers featured using our towels

At Edwards Lifesciences I was responsible for label, and package designs. Helped to launch a consistent system using SDL software to create, manage, and translate localized content for consistent delivery that improved our “Instructions for Use” manuals, and labels for heart valves, and other medical related devices. • Delivered, and maintained quality global translations • Enhanced procedures to save time • Lifted moral for employees in a stressful environment