Bike

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Outdoor

Snow

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Cycling

Data and Email Security Administrator - MCTSS

Other

To secure a senior level position, within the sports or outdoor industry, where I can effectively use my leadership, creative, sales and analytical skills to provide an exceptional level of brand and sales management

- Responsible for the deployment and administration of multifactor authentication and single sign on solutions for New York State public school systems. 
- System administrator for Okta and Cisco Duo 
- Responsible for email administration, content management, email filtering for New York State public school systems
- System administrator for various FortiNet products, including FortiMail and FortiAnalyzer
- System administrator for various email products, including Google Workspace, Microsoft Exchange, and IBM Notes

System Administration and Coordination for various apps and programs utilized by regional and statewide public school systems in New York State. 



Operations Communications Coordinator 

-	Prospect and sell nonwoven or felted materials to new customers in a variety of industries, including industrial manufacturing, music, automotive, and hydroponic farming.
-	Assist current and prospect customers in choosing appropriate materials and custom designed materials to suit their needs
-	Create and provide marketing materials for customer use
-	Create and distribute updated customer databases and sales reports to inside sales staff. 

Account Representative

-	Led the Inside Sales staff of Felt Bicycles, a high-end boutique bicycle manufacturer. The Inside Sales team was responsible for B2B sales and technical support to Felt’s network of 750+ US dealers with an annual sales volume of over $35million. Extensive growth for fiscal year 2015, including several territories exceeding their yearly sales goals by the end of Q2. 
-	Created, implemented, and analyzed a variety of Microsoft Excel based sales and inventory reports in order to pursue more efficient standard operating procedures and maintain effective and productive sales methods.  
-	International sales management for Felt’s Central and South American distributors.  Responsible for negotiating, and creating distributor level sales, while building strong business partnerships.  Distributor base growth of +200%. 
-	Partnered with Senior Management in the development and implementation of sales programs, sales strategies, promotions, marketing initiatives, and new products.  


Inside Sales Manager - Central and South America Distribution Sales Manager - Consumer Relationship Manager

-	Oversaw day to day operations of Tri-Spot Multisports, a boutique, triathlon focused, retail store and training center. 
-	Created and implemented events, promotions and strategies to increase customer base and retail store sales.
-	Highly sought after fitting professional, with clients competing at numerous world class events including 70.3 IronMan World Championships and ITU Duathlon World Championships.
-	Guide all levels of cyclists and triathletes with cycling technique and training plans, with a focus on the beginner athlete, ensuring that they start their training in the right direction.
-	Assist local triathlon and cycling clubs with the planning and execution of various training, race strategy, and equipment maintenance seminars.
-	Event Manager for a variety of running and cycling competitions. Responsibilities included securing professional athlete attendance and managing guest celebrity appearances.
-	Create, maintain, and distribute all marketing materials

Director of Operations

-	Oversaw day to day operations of Handlebars Cycle Co., a boutique, cycling focused, retail store.  
-	Led store employees in providing a high level of customer service with a personal touch to every customer.  Built a strong and loyal base of return and referral based customers. 
-	Helped to lead the store to a BRAIN Top 100 selection for 2008.
-	Consistently drove store sales, helping the company to surpass $1million in sales for 2008 and 2009.  
-	Responsible for maintaining inventory levels of all store product. 
-	Event Manager for store sponsored and promoted cycling events.  Worked with community leaders and event planners to schedule and attend health and wellness seminars and community events.


Store Manager

William Couch is a Data and Email Security Administrator - MCTSS at Erie 1 BOCES in East Amherst, NY.

William Couch

William Couch

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Education history

Houghton College