Bike

Moto & Powersports

Health & Fitness

Marketing Manager

Marketing & Sales

• Results-driven Marketing Manager recognized for time management, project management and graphic design.
• Strategic leader able to lead photoshoot and video production processes to ensure all materials execute on campaign requirements.
• Energetic creator skilled at designing graphic assets with Adobe products to ignite marketing campaigns that convey a brand's story.
• Hands-on collaborator with success in defining go-to-market strategies that ensure all deliverables are prioritized and completed.

• Own full-spectrum marketing, branding, and project management functions, including web, advertising, social media, email, PR, & more.
• Mobilize a specialized team of direct reports, cross-functional teams, and freelancers to drive creative development for new products.
• Drive new website launches (CMS, SEO, web analytics) and other content programs for larger goals.
• Craft consumer-focused, on-brand, trend-right content such as newsletters, e-newsletters, and print collateral.
• Establish KPIs that tell a comprehensive story of the marketing department and empower business leaders with access to performance.
• Optimize campaign performance by evaluating market segmentation and targeting, message design statistics, and A/B testing.

• Designed web, print advertisement, digital, and other collateral and marketing assets, including vehicle wraps and event assets.
• Piloted new content management strategies to ensure all deliverables are aligned to the tone, voice, and vision of the brand.
• Collaborated with cross-functional designers, copywriters, engineers, and marketing managers to drive top-tier quality deliverables.
• Championed the creation of tech packs while leading project schedules & creative production processes in a deadline-driven environment.

Marketing Associate - Graphic Design

• Designed company logos, created mood boards, and developed tech packs for bicycles, including The Jett, a women's mountain bike.
• Accelerated the delivery of multiple creative projects in parallel, delivering all within scope, timeline, and budget over six months.
• Crafted compelling footwear graphics and color ups aligned to the color story and other products within the company.

Graphic Design Intern

Viktoriya Zamakhovskaya is a Marketing Manager at Maxima Racing Oils in Santee, CA.

Viktoriya Zamakhovskaya

Viktoriya Zamakhovskaya

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