Tyler Waaland — Lead Sales Associate at SurfSide Goods

Tyler Waaland

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Lead Sales Associate
Huntington Beach | United States

Skills

  • Communication
  • Sales
  • Following Up
  • Business Development
  • Detail Oriented

Interests

Moto
Racing
Music
Skateboarding
Snowboarding
Surfing
View all

Industries

Bike
Golf
Creative Agencies
Fashion
Fishing
Lifestyle
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Work experience

SurfSide Goods logo

SurfSide Goods

Owner | 06/2023 - Current

While working at Kanvas by Katin, I recognized a lack of merchandise representing the local community. I designed and created unique shirts that foster a sense of community for both locals and tourists. Successfully enhanced sales by leveraging the opportunity to feature my designs on the sales floor, and achieved status as the top-selling product. • Since it was launched, sales have consistently increased month over month. • Transitioned and sold the brand to Kanvas by Katin in May 2025.
Kanvas By Katin logo

Kanvas By Katin

Lead Sales Associate | 07/2018 - Current

Support the general manager in sales operations, product development, and team coordination to drive business growth. • Integral role in daily operations, including inventory management and staff supervision. • Mentor and motivate staff while implementing innovative marketing strategies to drive sales growth. • Develop cost-effective production methods to maintain high-quality products while reducing manufacturing expenses. • Increase annual revenue by strategically redesigning key product features, and differentiating products based on customer insights and market trends. • Collaborate with major corporations to curate sales floor inventory that aligns with target market demands, and increases revenue. • Continuously monitor industry trends and the competitive landscape to inform future product development and market positioning. • Consistently exceed sales targets each quarter, while building strong relationships with both suppliers and customers.
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