Troy Havelin — Graphic Designer at Scott Sports
Work experience
Scott Sports
Graphic Designer | 10/2015 - Current
• Lead product designer of the MX Collection for 2017-2020
Lines. This includes all helmets, goggles, gear, and gloves.
Presented each collection to a global sales team annually.
• Photographer for MX product marketing. Includes on location
action shoots and studio photography.
• Directed and edited video shoots used for consumer
facing media.
• Communicated large brand concepts, project ideas, and oversaw
completion of projects to other art teams within Scott and
outside freelancers.
Traeger, Inc.
Sr. Digital Designer | 03/2019 - Current
Created a comprehensive design system to streamline production and ensure a consistent look across all Traeger emails.
Designed and executed visuals for multiple sales and campaigns, ensuring cohesive branding across various channels including web, email, and social media.
Developed the visual identity for Traeger's long-standing video series, enhancing brand recognition and engagement.
Led the creative direction for large-scale marketing campaigns, overseeing the production of cohesive assets for web, email, and social media.
Directed and photographed both studio and on-location photoshoots, delivering high-quality visuals for marketing materials.
Utilized Adobe XD, Photoshop, Illustrator, InDesign, and After Effects to generate hundreds of assets, animate videos, and create live-stream video graphics.
Helped hire and onboard a new junior designer, reviewing and finalizing their work.
Received the "Value Our Values" nomination five times, recognizing contributions that reflect company values.

AXO America Inc.
Lead Graphic Designer and Marketing Director | 07/2012 - 10/2015
Created and developed all promotional assets, web assets, email marketing, and print designs. Redesigned the brand into a more modern and clean cut ascetic. Then implemented the new brand style into all promotional materials and assets, creating a new face for AXO America Inc.