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Branding/logo design

Purposeful & Handcrafted Design for Discerning Brands | Brand and Graphic Designer

Creative & Design

15+ years of getting people's attention for financial services, independent artists, and SMB brands. See my work at timjurgensen.com.

•	Actively collaborating with businesses on a part-time, contract, and freelance basis to deliver strategic brand identities, marketing materials, and ongoing design support. •	Strategically translating complex business goals into clear, compelling design solutions that help brands connect, differentiate, and grow. •	Proactively creating self-initiated brand concepts and logo systems across diverse industries, using research and competitive analysis to craft distinct, memorable visuals.

Independent Creative | Branding and Graphic Design

•	Spearheaded the brand transition for all marketing materials from Griffin Capital to Apollo Global Wealth Management Solutions, ensuring seamless integration and consistent brand messaging for over $6.5 billion in AUM. •	Orchestrated the production of high-volume graphic design assets for critical marketing initiatives, events, and digital platforms, directly supporting client acquisition and retention strategies. •	Translated complex financial product strategies into visually impactful digital and print collateral, significantly enhancing sales team effectiveness and client understanding. •	Collaborated cross-functionally with marketing and sales leadership to produce high-performing campaigns, contributing to increased market penetration and asset growth.

Creative Manager, Client and Product Solutions

•	Directed a team of four marketing professionals, enhancing creative output quality and efficiency by 20% through optimized workflows and skill development. •	Oversaw the execution of all digital and print marketing materials, including high-value sales presentations and extensive social media content, consistently aligning with and exceeding key business objectives. •	Fortified brand consistency by implementing rigorous brand governance protocols across all media channels.

Creative Manager

•	Collaborated with the Director of Marketing to conceptualize and execute integrated campaigns, branding initiatives, and advertising strategies that drove measurable market response. •	Served as the primary steward and lead executor for the Griffin brand, ensuring absolute consistency across all external and internal communications. •	Contributed significantly to brand and marketing efficacy through expert design, persuasive messaging, and compelling copy writing, enhancing market perception and stakeholder engagement.

Creative Strategist

•	Developed and executed high-impact design concepts for critical marketing materials, social media, and event collateral that supported lead generation and brand awareness initiatives. •	Established and enforced design templates and best practices, improving departmental efficiency and ensuring consistent visual quality across all outputs. •	Managed a dynamic portfolio of 5-10 simultaneous projects, consistently meeting aggressive deadlines while maintaining high standards of design excellence.

Graphic Designer

•	Provided design and production support for high-profile agencies including 160over90 and BrandingBusiness, delivering brand-aligned creative solutions across diverse client projects. •	Executed visual content across multiple platforms, consistently meeting agency objectives and enhancing brand messaging for a wide range of industries.

Freelance Graphic Designer, Production Artist

•	Art directed and designed 35 issues of Tidings magazine, communicating the impact of church ministries and significantly increasing community engagement with the magazine by 10%. •	Developed and executed branding and visual collateral for key sermon series and outreach initiatives, driving participation and clarifying messaging for critical campaigns.

•	Innovated visual presentation strategies for university communications, enhancing brand appeal and clarity for prospective students and donors within established brand guidelines. •	Designed core branding elements for university-affiliated organizations, fostering clearer identity and extending the university's reach.

Tim Jurgensen is a Purposeful & Handcrafted Design for Discerning Brands at Tim Jurgensen in Mobile, Alabama.

Tim Jurgensen

Tim Jurgensen

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