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Digital Marketing Coordinator

Digital & Media

<p>Empathetic individual who goes above and beyond to achieve business goals through kind, direct &amp; open communication with
clients, peers, and leadership. Strengths include a strong work ethic, attention to detail, and the ability to work well under
pressure. Intentional focus to serve with responsibility, efficiency, and a positive attitude. Motivated by the work hard, play
hard mentality and a firm believer in big journeys begin with small steps.</p>

●   Support day-to-day management and maintenance of the Big Bear Mountain Resort website, mobile app, and digital listings to ensure information is accurate and aligned across platforms.
●   Collaborate with internal and external stakeholders to spread awareness of products, events, and daily
operations.
●   Creative copy writing and editing skills when updating content on blogs, alerts, app pushes, and more.

DIGITAL MARKETING COORDINATOR

●   Owned the scheduling process by coordinating interviews across varying teams, calendars, and time zones.
●   Implemented scheduling tracker and designed communication system for recruiters to ensure full visibility.
●   Consciously communicated with candidates and clients to ensure all parties were on the same page.

TALENT DISCOVERY COORDINATOR

●   Participated in Recruiting rotation and assisted the team with sourcing and qualifying on-brand candidates.
●   Earned #1 Customer Experience Member title by identifying customer needs and presenting solutions.
●   Led a deep and comprehensive Competitor Analysis in efforts to improve overall Marketing and Sales processes.
●   Designed and delivered consultative selling training to the entire Member Experience team.
●   Maintained and updated CRM to track and follow the most qualified leads for outbound engagement.
●   Planned and managed the execution and delivery of targeted B2C email campaigns to prospective customers.

INSIDE SALES ASSOCIATE

●   Sourced and grew existing business by partnering with strategic points of contact.
●   Created long-term cross-functional business plans for creative & marketing talent acquisition staffing solutions.
●   Deep research & persistent outreach (cold calls, emails, LinkedIn) to key decision-makers hiring top talent.
●   Led two Culture Club & D&I committees - Internal Training and LGBTQ+ ERG.

BUSINESS DEVELOPMENT ASSOCIATE

• Handled and improved on all communication, input, and management for Group Sales, Free Independent Travelers, and Online Travel Agency reservations.
• Analyze contracted pricing against individual, group, and wholesale commitments.
• Daily communication with guests, booking, agents, and sales accounts to ensure the best guest experience.
• Managed online booking systems in partnership with accounts to ensure reservation accuracy and customer satisfaction.

RESERVATION MANAGER

LEAD VACATION SPECIALIST

Enhanced ability to anticipate customers' needs and offer the appropriate products/services on a case-by-case basis. Handled all calls, emails, chats, guest inquiries, and escalations.

VACATION SPECIALIST

Taylor West is a Digital Marketing Coordinator at Big Bear Mountain Resort in Costa Mesa, California.

Taylor West

Taylor West

Taylor West

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Education history

California State University, Fullerton