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•7+ years volunteer festival of roses

St. john the baptist catholic parish

Draper

•video and film production and editing.

•20+ years guitarist and vocalist.

Director of Marketing & Business Development

Accounting & Finance

Keali’i Shilo Case is a Utah-born native where he studied Graphic Design at Dixie College of St. George and Architecture at the University of Utah.  He’s a versatile change agent and conducting implementer with over 23 years professional experience in marketing, sales, business development, and product development throughout a variety of industries for companies ranging from Startups to Fortune 500 to the Salt Lake 2002 Olympic Winter Games.  Some notable accomplishments include three patents, trade secrets, invitation to participate in Utah Business Magazine’s “Industry Leadership Forum” in 2005 & 2006, and 1st Place winner in A&E Network’s Project Startup in 2014.  Most notable would include Keali’i Shilo’s key role in producing the internationally recognized legacy of the  “Look of the Games” for the 2002 Olympic Winter Games, where IOC President, Jacque Rogue recognized this by saying in his Closing Ceremonies speech, “the 2002 Look of the Games set a new standard for Winter Games to come.”  This created the opportunity for Mr. Case to project manage US Presidential Candidate and Massachusetts Governor Mitt Romney’s Inaugural Celebrations in 2002-2003 upon being elected as governor of Massachusetts.

In his free time, Keali’i Shilo is a musician having sang and performed with a couple local cover bands performing at charity events.  He is currently focusing as a solo musician singing and playing guitar and enjoys communing with nature in any season by way of hiking, biking and snowboarding.

CROSS-FUNCTIONAL EXPERIENCE
• Marketing/23 Years
• Sales/18 Years
• Business Development/17 Years
• Project Management/15 Years
• Product Development and R&D/9 Years

OTHER EXPERIENCE
• Startups/15 Years
• Fortune 500/3 Years
• NSAI-ISO 9002 QA/3 Years
• Event Production/2 Years
• LEED Compliance/2 Years
• Mitt Romney Inaugural Ball/2002

AREAS OF EXPERTISE
• Marketing Strategies, Design, Branding, and Research
• Sales and distribution Strategies
• Product, design, research, and development
• Project Management
• Proposal Development

SOFTWARE SKILLS
• Microsoft Office, Word, Excel, PowerPoint, and Access/23 Years
• Adobe CS (Photoshop, Illustrator, InDesign, and Dreamweaver)/20 Years
• Sales Force & Zoho CRM systems/5+ Years
• Website Development, WordPress, HTML, PHP
• HubSpot Certifications: Inbound, Inbound Sales, and Sales Software

OPPORTUNITIES & ACHIEVEMENTS
•  1st Place in A&E Television Network’s, Comcast & RocketHub Project Startup - Provo, Utah (2014) - Rejuvatek Medical, Inc.
•  US Patents Issued and Pending: US9173762, US9439731, US9474910 - Chondrocyte, LLC. (Numena Medical)
•  Utah Business Magazine – Industry Leadership Forum - Salt Lake City, Utah (2005 & 2006) - Turner Telecommunications, Inc.
•  Manage US Presidential Candidate and Massachusetts Governor Mitt Romney’s Inaugural Celebrations – Boston, Massachusetts (2002-2003)
•  IOC President, Jacque Rogue, quoted “2002 Look of the Games set a new standard for Winter Games to come.” - Salt Lake City, Utah


•	Direct, develop and design marketing collateral, content and art (print & digital) including email campaigns, SEO, advertising, PPC campaigns, and lead generation.  Supports sales team.
•	Research and recommend new product and business opportunities.
•	Prepare and manage marketing budget and P&L.

•	Perform and oversee daily operations of the marketing, sales, customer service, technical support, research & development, logistics & supply chain, and accounting functional areas.
•	Direct, develop and design brand, marketing collateral, content and art (print & digital) including website, email campaigns, social media, SEO, advertising, PPC campaigns, and lead generation.
•	Manage nationwide sales team and oversee international distribution.
•	Direct the research and product development with application invention to be filed.
•	1st Place in A&E Television Network’s, Comcast & RocketHub 2014 Project Startup

VP Marketing, Sales and Operations

•	Direct, develop and design marketing collateral, content and art (print & digital) including website, email campaigns, social media, SEO, advertising, PPC campaigns, public relations, and lead generation. Manage brand.
•	Principle member in the research and product development. One patent issued and one pending.
•	Case, Shilo & Others. 2015. Retaining devices, retaining devices for use in reshaping ears and related systems and methods. U.S. Patent 14,385,980 filed March 15, 2013, and issued February 19, 2015.
•	Assist the executive team with fund raising, development of budgets and projection models.

Director of Marketing

•	Develop sales strategies generating nearly $1M in government and private consulting contracts. 
•	Direct, develop and design marketing collateral, content and art (print & digital) including website, email campaigns, SEO, advertising, PPC campaigns, and lead generation. Manage brand.
•	Produce and submit large proposals to win contracts with private and government groups.
•	Negotiate and managed contracts.  Quarterly P&L reports.
•	Position Company as an industry leader in Salt Lake City, Utah being invited to participate twice in Utah Business Magazine’s “Industry Leadership Forums” (2006-2007).

VP Marketing, Sales and Business Development

•	Direct, develop and design marketing collateral, content and art (print & digital) including website, email campaigns, SEO, advertising, PPC campaigns, and lead generation. Manage brand.
•	Initiate Project Library Database improving proposal development while integrating into the website, CRM, and ECM for consistent cross-functional visibility.
•	Awarded contracts to participate in over $250M in construction projects.

Director of Marketing and Business Development

•	Improve proposal development process generating $600M in private and government contracts.
•	Propose and develop a Project Library Database housing proposal content and graphics.
•	Redesign the brand of the construction-management division, Shaw Beneco.

Marketing Proposal Manager

•	Program and manage the $12M budget to produce, install, and remove “Look of the Games” (branding) elements of the 2002 Olympic Winter Games throughout 15 cities and venues.
•	Establish and enforce graphic and installation standards, author construction documents, manage RFP process, award and manage contracts, and supervise vendors throughout production, installation and removal.
•	Manage and supervise a team of four vendors, 18 installers and three designers across 15 venues in eight cities. 

Sr. Installation/Production Manager

•	Co-develop the corporate marketing department.
•	Manage, develop and design marketing collateral, content and art (print & digital) for corporate and 12 subsidiaries.  Managed brand.
•	Lead-internal auditor for NSAI-ISO 9002 Quality & Assurance.

Marketing Manager

•	Fulfill three roles simultaneously.
•	Manage, develop and design marketing collateral, content and art (print & digital).
•	Assist in R&D and product development in technology verification methods and software.
•	Develop and manage from ground floor a TCP/IP network, email server, and website.

Marketing Assistant, Research and Development Assistant and Network Administrator

Shilo Case is a Director of Marketing & Business Development at National Laser Company in Sandy, UT.

Shilo Case

Shilo Case

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