Sheerali Jhaveri
Digital Operations & Production Manager
Portland | United States
Skills
No information
Interests
No information
Industries
Creative Agencies
Fashion
Lifestyle
Outdoor
Skate
Surf
In my own words
— SheeraliI have 8+ years of management experience in the e-commerce industry.
I have acquired comprehensive knowledge in creative, merchandising, web production, and studio management through my past experiences.
Trajectory
Sep 2017 — Now
Digital Operations & Production Manager · Nike, Inc.
• Oversaw 8 Site Reliability engineers and technical leads to oversee production support and monitor end-to-end consumer experience on a web and mobile ‘launch platform’ and 5 mobile applications
• Provided web and mobile production support across business stakeholders within Nike Digital Engineering, and assured 24/7 resource support on global commerce platform and site reliability
• Identified problem management processes utilizing ITIL framework, and assessed and implemented technological change management solutions to resolve issues
• Managed product backlogs and conducted bug-scrub refinements once per week to prioritize consumer friction issues among multiple scrum teams
• Managed queue of incident and problem tickets across Nike’s website, mobile applications, and launch products in production environments, and tracked resolution statuses with capability teams
• Administered weekly and monthly operational status reports and metrics for web, mobile, and launch to executive management, and communicated operational updates with global divisions/geo’s
• Transitioned new technologies from development teams to service support organizations through knowledge acquisition/transfer and formal support documentation
Aug 2016 — Aug 2017
Ecommerce Project Manager · Tillys
• Spearheaded e-commerce re-platform to Demandware and its integration with Aptos Enterprise Order Management, CRM, Retail Point of Sale, Warehouse Management and Loyalty, and managed omni-channel systems
• Managed full life cycle of multiple omni-channel projects; defined, managed, and executed activities which included adherence to delivery schedules, stakeholders, scope and risk management, removal of impediments, and budget control
• Defined new processes and workflows to improve efficiency of delivery team and adjusted processes based on management needs and structure
• Presented project plan and updates to c-level/executive management, and worked with both technical and non-technical teams and business users on requirements development, scope definition and solution implementation
• Tracked project milestones and status reports against goals, objectives, and timelines with Confluence, JIRA, MS Project and Smartsheet
• Executed all scrum ceremonies, which included standups, sprint planning, and retrospectives
Oct 2014 — Dec 2015
E-Commerce Manager · OluKai
• Developed e-commerce campaigns and managed website content, editorial, and product calendars to achieve 30% YOY revenue growth
• Managed routine e-commerce operational items with customer service and resolved routine maintenance issues with the development team in JIRA
• Projected pre-season merchandising inventory and sales revenue plans to facilitate product buy
• Spearheaded the consumer website migration process from WordPress/HubSoft to Magento E-Commerce Platform for United States and Canada, and incorporated updated functionalities inclusive of gift cards and VIP program
• Partnered with creative and marketing agencies to outline creative briefs and marketing plans to achieve seasonal sales objectives
• Administered monthly sales amounts and created detailed selling reports to compare historic and forecasted revenue with executive directors and personnel
• Reviewed budgets and GL for website maintenance, enhancements, and online marketing/advertising campaigns
Jun 2013 — Sep 2014
Srcum Master/Project Manager · Onestop Internet/XO Group
• Identified clientele communications approach and project management process for all digital services, and led cross-functional teams with the execution of scrum ceremonies
• Managed website product merchandising across with Sitecore, and the product backlog in JIRA
• Led cross-functional teams and provided status/risk updates via agile scrum and Kanban methodologies
• Executed all scrum ceremonies, which included standups, sprint planning, demo and retrospectives
Aug 2011 — May 2013
Director of E-Commerce Production · Fab
• Oversaw a visual merchandising design team consisting of 30 direct reports
• Partnered with agile product development team to build features on the in-house e-commerce platform; documented processes and procedures, and user-tested functional prototypes
• Managed site brand and visual merchandising for curated and cohesive page layout within content management systems and maintained standards for in-house graphics
• Administered e-commerce production and merchandising of 280 - 300 events (between 6,000 - 8,000 products) per week and assured each event underwent quality assurance
• Partnered with the buying and planning teams to move on-hand inventory by tagging product attributes within Magento and Fabmin content management system by shops/categories and providing more visibility for consumers
Dec 2009 — Aug 2011
Merchandising & Production Manager · NBCUniversal - Swirl by DailyCandy
• Oversaw 8 e-commerce web merchants and monitored daily production to hit target dates
• Owned monthly brand merchandising calendar and managed special events projects across creative, finance, marketing, merchandising, operations, and technology
• Administered weekly HTML-based email promotions, and coordinated site launches and events such as registration, re-engagement, and A/B testing with development and marketing teams
• Administered daily HTML-based newsletters and marketing email campaigns by developing content and monitoring open/click rates using Sailthru and e-Dialog
