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Remote Marketing Specialist | Helping Brands Strategize & Succeed Across Channels | GTM

Specialist & Consultant

Product Sampling Webinar Event

Developed engaging content and led a B2B webinar to boost awareness and trial of Product Sampling with ExpertVoice brand partners.

3-City Media Event Tour

Managed the client's budget, run-of-show, and logistics for Canon's City Senses multi-city event, which partnered with a local celebrity and photographer in each city.

Micro-Influencer Marketing Campaign

Oversaw Outdoor Research's Product Sampling Campaign of their new Freewheel Mountain Bike apparel collection on behalf of ExpertVoice. We hand-picked 35 participants from a pool of qualified applicants. “The ExpertVoice team did a phenomenal job of vetting and narrowing down to a highly desirable and qualified set of candidates who were genuinely excited about being the first to test the new product,” said Courtney T. (OR client).

Hi! I’m Shannon, a Marketing Strategist focused on helping outdoor companies develop go-to-market plans that drive buzz and convert to sales. With over 12 years of hands-on integrated marketing experience, I’ve crafted successful campaigns for brands like Canon, ExpertVoice, KOA, and more. I now leverage my skills remotely, and my goal is to help brands strategize, implement, and optimize their cross-channel marketing. I love thinking big and collaborating across teams to transform business ideas into reality, tracking impact every step of the way. Originally from the Sunshine State, I earned my Bachelor of Science in Business Administration from the University of Florida. After work, you’ll find me carving the ski slopes, mountain biking, or capturing travel adventures on YouTube. I share my Washington home with my border collie, who’s always ready for our next adventure. I’m always eager to connect + collaborate on new GTM projects, so feel free to reach out! My Portfolio: <a href="https://shannonamay.squarespace.com/ " rel="noopener noreferrer" target="_blank">https://shannonamay.squarespace.com/ </a> Areas of Specialization:⦾ Go-to-market strategy⦾ Market research + competitive intelligence⦾ Content marketing⦾ Cross-functional leadership⦾ Campaign management⦾ Event marketing⦾ Vendor management⦾ Product marketing⦾ Sales enablement

I help companies gain a competitive edge with go-to-market plans that build buzz and drive sales. With 12+ years in marketing, I’ve created impactful campaigns for brands like KOA and Bayer.

I leverage my skills remotely, and my goal is to help brands strategize, implement, and optimize impactful cross-channel marketing. I love thinking big and collaborating across teams to transform business ideas into reality, tracking impact every step of the way.

Freelance Marketing Consultant 

I worked in Product Marketing at ExpertVoice, an outdoor e-commerce company, leading the go-to-market strategy for product releases. My key responsibilities included market research, developing sales enablement materials, training internal teams on new releases, creating external promotions (Webinars/Blog Posts/etc.), monitoring results, collecting customer feedback, and driving adoption throughout the product lifecycle.

Senior Product Marketing Manager

Product Marketing Manager

ExpertVoice is a community of more than 1 million experts who are passionate and experienced in their field. They give recommendations, share advice, and discuss their favorite brands and products. ExpertVoice connects these vetted experts with brands to test new products, enjoy exclusive discounts, and provide authentic feedback.

Marketing Manager

We are a digital marketing and advertising agency focused on clients whose products and services enhance the quality of life and create a healthier world. We love helping clients achieve measurable results through the strategic integration of compelling content and communications channels. But what really excites – and unites – us is our desire to give back. Since our founding in 2008, we have committed to "do well by doing good" and donated more than $5 million in money and time to the causes that our people and our clients are passionate about.

Clients: Bayer Global (Crop Science - Germany, Environmental Science - France)

Freelance Account Management Consultant

Grey was founded in 1917 in the garment district as a one-man retail agency. Today, more than 1,000 people work in our New York office, the flagship of the 96-country network. Grey has expertise in all marketing disciplines, including digital, direct, activation, entertainment, sponsorship, public relations and multicultural. Our philosophy and mission have not changed since our founding. For almost a hundred years, we’ve focused on driving results while attracting attention for our clients, making them remarkable and rich. In other words: Grey. Famously Effective since 1917.

Clients: Canon, HSBC Bank North America, Newmark Grubb Knight, new business

Senior Account Executive - Activation (Experiential, Digital Contests, Live Events, Sponsorships)

Clients: Canon, Hasbro, Volvo, UPMC, HSBC Bank, the Whitney Museum, T.J. Maxx, new business

Account Executive - Activation (Experiential, Digital Contests, Live Events, Sponsorships)

Clients: Canon, TNT, Red Carpet Manicure, new business

Assistant Account Executive - Activation (Experiential, Digital Contests, Live Events, Sponsorships)

Clients: Bosch Auto Parts, Calgon, Canon, Mike's Hard Lemonade, the National Football League, Red Carpet Manicure, Western Union, new business

Activation & PR Intern (Experiential, Digital Contests, Live Events, Sponsorships)

Twin America, LLC is a travel and tourism company that was established in March 2009. Together, Twin America is the largest double-decker bus/motorcoach sightseeing, transportation and airport transfer company in the world.

Brands: CitySightseeing, Gray Line New York, CitySights NY, City Experts, GoAirlink NYC

Social Media Community Manager (Travel & Tourism)

• Foursquare Day NYC Co-Planner: Produced event at SideBAR for 200+ attendees, including foursquare co-founders, Dennis Crowley and Naveen Selvadura. Secured sponsorships with Gray Line New York, Tasti D-Lite, Pretzel Crisps, Krista Bedosky Photography and 1-800 Postcards. Stayed under a $100 budget.

• Foursquare Summer Social: Organized followup event for 50 NYC foursquare users at Sky Room in Times Square. Secured the rooftop venue, drink specials and a sponsorship with Krista Bedosky Photography. Distributed LIVESTRONG bracelets and raised $50 for Team LIVESTRONG, my 2011 ING New York City Marathon charity. 

• August NYC Foursquare Meetup: Coordinated event for 24 foursquare users at Southern Hospitality, Justin Timberlake's restaurant and bar in NYC. Secured the venue and drink specials.

• FRS Healthy Energy Brand Ambassador: Enthusiastically represented Lance Armstrong's product during a week long campaign at The Today Show and NBC Experience Store. Created a "buzz" with consumers, hung promotional materials, sampled product and managed over 12,000 units of inventory.

• Roger & Gallet Event Supervisor: Supervised 4 models who distributed 1,000+ roses during a Valentine's Day Promotional Campaign at Duane Reade in NYC.

Freelance Event Coordinator

• Published 52 weekly healthy living articles for the website & virtual newsletter
• Assisted with Wordpress.org blog design & posting logistics for 17 virtual interns
• Contacted 5 food bloggers to review the book: "Eat Well and Be Fabulous"

Social Media Intern

• Administered store’s Twitter account to promote exclusive daily specials & ice cream facts
• Represented B&J’s at the 2010 Alachua County Charity kickball tournament
• Involved in rebranding and grand opening launch of the Caffeine Bar
• Documented and finalized $1,500+ daily total cash/ credit card sales reports

Scoop Shop Promotions Intern/ Shift Leader

• Performed general administrative duties & input 300+ contacts into online database
• Developed event sponsorship packages and 200 volunteer passes for annual fundraiser

Marketing Intern

Outside Sales Rep at Western Power Sports (WPS)

Founder at BluStarr

Whitespace is on a fast growth trajectory and if you&#39;re a snow industry Soft Goods Designer, this one is for you. Easy Apply on Malakye&gt;&gt;&gt;Responsible for the product design of our softgoods collection of performance outerwear, midlayers, baselayers, non-technical apparel, and accessories. Partnering with our Head of Product, you will lead and be accountable for the creation of seasonal concepts, delivery of tech packs, and development of material, trim, and fit specs.&nbsp;<a target="_blank" rel="noreferrer" href="https://malakye.com/job/lead-designer-softgoods-150k-165k-whitespace-2452370" data-title="WHITESPACE: Lead Designer -- Softgoods ($150K - $165K) Job in Los Angeles, Calif..." data-preview-type="card" data-preview-meta='{&quot;title&quot;:&quot;WHITESPACE: Lead Designer -- Softgoods ($150K - $165K) Job in Los Angeles, Calif...&quot;,&quot;description&quot;:&quot;Apply for Lead Designer -- Softgoods ($150K - $165K) Job in Los Angeles, California. View job description, responsibilities and qualifications.&quot;,&quot;thumb&quot;:&quot;https://malakye-content-hub.s3.us-east-1.amazonaws.com/photos/companies/86aac658-5495-48ba-8388-06dcfdf8d6a5/AVATAR/e2e965ea-e25b-4823-bac1-01c453eccc6b.png&quot;,&quot;favicon&quot;:&quot;https://malakye.com/icons/favicon-32x32.png&quot;,&quot;siteName&quot;:&quot;Malakye&quot;}'>WHITESPACE: Lead Designer -- Softgoods ($150K - $165K) Job in Los Angeles, Calif...</a>

Today&#39;s date is a fun one - 12+12=24

Hi all! My name is Shannon May, and I&#39;m seeking a new Marketing role (full-time or part-time) in the outdoor industry. A little bit about me:<ul><li>12 years of integrated marketing experience in the outdoor industry—working with brands like ExpertVoice, Outdoor Research, and Kampgrounds of America (KOA).</li><li>Available to start soon and based in Washington State.</li><li>View my portfolio here: <a target="_blank" rel="noreferrer" href="http://shannonamay.squarespace.com/">http://shannonamay.squarespace.com/</a></li></ul>

Brand Consultant

Chris Clark

Marketing Analytics MBA | Digital Marketing Specialist 

Nyasha Hopkins

Digital Content and Merchandising Specialist

Brendan Michell

Retail Sales Specialist at REI

Jeanie Murphy

Brand Architect | Storytelling & Positioning Expert | Builder of Brands People Notice, Believe & Buy Into

Ken Quinn

Marketing Specialist 

Jesse Rios

Marketing Specialist & Team Manager 

Alex Wilson

Executive Coach & Business Consultant

Scott Chantos

Art Directon & Marketing, Multicultural Consultant

Oscar Contreras

Independant Consultant

EMILY DEWIRE

Principal, Sales and Consulting

Ryan Daly

Events and Partnerships Specialist

Kristen Fejtek

Sales Specialist 

Casey Felgar

Counselor / Volunteer Staff

Trevor Fletcher

Ernie Flores

Founder, marcellaINC Studios | Brand Consultant for Fashion, Sport & Lifestyle | Wholesale Strategy for Emerging Brands | Industry Coaching for New Grads 

Marcella Fredericks

Sales Consultant

Donte Gonzalez

Business Consultant

William Gross

Sales expert

Anthony Karzen

DESIGN +  Print Specialist / Tech Apparel / Packaging / Illustration / Event Branding ->NO EGO!

James Koch

Interior Design Consultant

Emily Lentine

Accounts Payable Specialist at Lectric eBikes 

Gabe Mueller

Sales and Technical Specialist, Americas

Levi Olsen

Senior Visual Merchandising Specialist/Senior Sales Specialist

Brittany Petras

Marketing Specialist

Ashton Robinson

Senior Marketing Consultant

Mark Stansbury

Customer Support Specialist

stephan Stermon

Shannon May is a Remote Marketing Specialist at Freelance (Self employed) in Leavenworth, Washington.

Shannon May

Shannon May

Shannon May

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