Sean Tedore

Directed the product, design, and marketing teams to develop all aspects of the RIDE brand, including product design and development, brand identity, sales strategy, and marketing plans. The goal was to increase product value, brand awareness, engagement, and credibility, delivering the highest ROI for the brand. In the first 12 months under my direction, the teams completed a full brand redesign with updated product offerings, new logos and design, and marketing strategies that resulted in new positive growth with over $105 million in yearly revenue. Ride remains one of the most respected and in-demand winter sports companies in the outdoor industry, consistently partnering with top brands to deliver cutting-edge, unique winter products. Key Responsibilities: Product Development & Line Planning • Brand Strategy & Design • Project Management • International Business Strategy & Road Map • Team Leadership • Marketing • Cross-Functional Team Management • Market ResearchDirected the product, design, and marketing teams to develop all aspects of the RIDE brand, including product design and development, brand identity, sales strategy, and marketing plans. The goal was to increase product value, brand awareness, engagement, and credibility, delivering the highest ROI for the brand. In the first 12 months under my direction, the teams completed a full brand redesign with updated product offerings, new logos and design, and marketing strategies that resulted in new positive growth with over $105 million in yearly revenue. Ride remains one of the most respected and in-demand winter sports companies in the outdoor industry, consistently partnering with top brands to deliver cutting-edge, unique winter products. Key Responsibilities: Product Development & Line Planning • Brand Strategy & Design • Project Management • International Business Strategy & Road Map • Team Leadership • Marketing • Cross-Functional Team Management • Market Research

Developed and managed the overall product strategy and engineering designs for CAPiTA snowboards which involved working directly with the factory in Austria to oversee the product development process, prototyping, testing, and manufacturing to ensure products were delivered on time and within budget. Also responsible for creating product-focused marketing plans to increase awareness and demand. Many of the products I developed have won awards for innovation and design and were used by other brands when researching future product trends. Creating cutting-edge products that push the limits of snowboard design has significantly increased sales, brand credibility, and equity. CAPiTA is now a leading brand in the snowboarding industry, while the CAPiTA-owned manufacturing facility develops products for many of today’s top snowboarding brands. Key Responsibilities: Design Engineering • Product Development & Line Planning • AutoCAD /Solidworks • Project Management Testing & Prototyping • International Sourcing / Manufacturing • Marketing • Brand Development • Business Strategy

Strategically defined, designed, engineered, developed, and managed all snowboard products for K2 Snowboards, including creating the product roadmap and production plans for all products. Approved all final engineering and creative files, final product pricing, and production costs while focusing on creating unique and cutting-edge products that meet or exceed expectations and maintain brand goals and values. This also included overseeing all prototyping DFMEA and Testing Failure Analysis. The K2 boards I designed changed the Snowboarding industry; the Gyrator and my version of Reverse Camber Technology became an industry-wide requirement, while my experimental tip shapes influenced the look and feel of all snowboards sold today. K2 Sports is a US-based winter sports company with 60 years of history, making the best and most innovative products in the outdoor industry. Key Responsibilities: Design Engineering • Engineering Fundamentals & Theory • Project Management • Product Development & Line Planning • CAD: AutoCAD /Solidworks • DFMEA, Prototyping, Testing Failure Analysis • Cross-Functional Team Collaboration • International Sourcing / Manufacturing • Market Research

- Brand ambassador committed to spreading the brand’s set message and to help promote products. - Utilized marketing strategies to gain exposure and increase personal endorsement value within the company. - Team leader and role model for younger up and coming athletes. - Increased product interest and sales to potential buyers through effective product education and representation. - Competed in various snowboarding events and contests. - Engaged in public promotional appearances, shop tours and numerous related events as a professional athlete and spokesperson. - Film and photo personality in snowboarding videos and magazines worldwide.