• Lead the product creation workflow through data management and effective collaboration • Manage product lifecycle including release and retirement • Manage product timelines to ensure deliverables are met and information is communicated to applicable teams • Maintain system / tools to ensure product information is accurate and up to date • Present product line concepts and designs to cross-functional teams • Lead product marketing with the development of the product line go-to market strategy • Support the product preparation process for cross-functional teams and key accounts / retailers • Support the coordination of special make-up (SMU) opportunities with cross-functional teams • Perform industry and competitive analysis

• Managed product road map from design conceptualization to market launch. • Lead business case development for new product and product lines. • Developed and tracked execution of product strategy • Managed design & development process to make product decisions, ensured assigned products hit gross margin targets and completed on time. • Created global pricing & channel segmentation strategy. • Category support for supply & demand team to maintain adequate product levels. • Lead marketing team through the development of the product line go-to market strategy. • Drive improved cross functional planning, team alignment, stage-gate development, and decision-making processes.