Scott Litherland

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Scott Litherland

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Senior Director of Creative and Social Media
Port St. Lucie | United States

Skills

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Interests

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Industries

Bike
Golf
Dive
Creative Agencies
Fishing
Lifestyle
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Work experience

Spot Pet logo

Spot Pet

Senior Director of Creative and Social Media | 11/2021 - Current

Provide strategy, oversight, support, mentoring, creative direction for brand creative and social media teams. Conception and design of B2B and B2C materials and assets for UX/UI, print, landing pages/microsites and other brand materials for Spot Pet Insurance and our customers. Conception, editing and design of all videos and assets for Spot. Also maintain multiple agency and contractor relationships.
Multiple Companies logo

Multiple Companies

Creative/Art Director (Freelance) | 08/2001 - Current

Conception and design of print, UX/UI and social branding and campaigns for clients, agencies and in-house art departments from Southern California to South Florida, Atlanta and Dubai. Industries included surf/action sports, travel/hospitality, retail and more. With some clients I have also responsible for creative department management. Past clientele include: Toshiba Medical, One Kreate, BBDO, Ogilvy & Mather, Westfield Malls, Hobie, Sanuk, Ambiguous, Anarchy/Angel Eyewear, Bolle, TYR, Surf Expo, Haro, Nissan, Atlantis The Palm-Dubai, Coca-Cola, MetLife Investors, Pioneer Electronics, PacifiCare, IBM, American Express, Access Beverage, Thales, DMG World Media and Sea Escape
Weiss Ratings/Crypto logo

Weiss Ratings/Crypto

Creative Director | 09/2020 - 11/2021

Provide strategy, oversight, support, mentoring, creative direction for brand creative team. Conception and design of UX/UI, print, landing pages/microsites and brand materials for Weiss Ratings/Weiss Crypto and our clients. Conception, editing and design of all videos and assets for Weiss. Also responsible for sales videos and pitch decks/graphics for sales present
Kofax Software logo

Kofax Software

Creative Director - Creative & Brand | 04/2019 - 05/2020

Provide strategy, oversight, support, mentoring, creative direction for brand creative team. Conception and design of UX/UI, print, landing pages/microsites and brand materials for Kofax and our clients. Conception, editing and design of all videos and assets for Kofax. Also responsible for sales videos and pitch decks/graphics for sales presentations.
Seismic Software logo

Seismic Software

Creative Manager | 12/2017 - 04/2019

Provide strategy, oversight, support, mentoring, creative direction for brand creative/video team. Conception and design of UX/UI, print, landing pages/microsites and brand materials for Seismic and our clients. Conception, editing and design of all videos and assets for Seismic and our clients. Also responsible for sales videos and pitch decks/graphics for sales presentations. I am the creative representative for Seismic with our clients.
Epsilon Advertising logo

Epsilon Advertising

Associate Creative Director | 08/2016 - 03/2017

(layoffs) Provide oversight, support, mentoring, creative direction for Art Directors/Graphic Designers/Production Artists for web, email and print. Assist in organizing portfolio/ graphics team workload. Manage creative team process. Assist portfolio team in client revenue growth and marketing strategy. Lead in campaign development and template designs. Key presenter for client presentations as well as creative development of presentations and client marketing support materials.
Petco/Unleashed/Pooch Hotels logo

Petco/Unleashed/Pooch Hotels

Creative Director | 04/2012 - 10/2015

Hands-on direction of award-winning creative team in conception/execution of compelling web, print and social campaign work. Mentored and lead art directors, designers, web/social teams, copywriters, traffic coordinators, photographers and freelancers. Also responsible for development, implementation and management of in-house photography studio. Responsible for creation and alignment of all brand creative across all channels including marketing print materials, web, photography, TV and radio media, in-store and private brand initiatives with client/merchant strategy while incorporating marketing strategies that I help create. Effectively achieve these objectives across all media types through strategic and creative solutions while maintaining cohesive, brand-driven solutions.
Office Depot logo

Office Depot

Senior Creative Manager | 01/2010 - 03/2012

Creative department and design management. Conception, design and approval of all in-store and online strategies, creative materials and photography. Daily duties included working cohesively with the marketing department, creative and web teams, merchants, program managers, production managers, directors, vice presidents and vendors within the Office Depot corporate environment to ensure the best and most cohesive communication experience for the consumer.
The Home Depot logo

The Home Depot

Creative Supervisor | 01/2007 - 05/2008

Creative department management. Conception and design of marketing materials and photo art direction within the Home Depot corporation as well as team management. Daily collaboration with program managers, copy writers, designers, art directors, production managers, directors, vice presidents and vendors within the Home Depot corporate environment.
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