Sam Bendall
Freelance Photographer · LiveMotoFoto.com
Santa Monica, CA
In My Own Words
My ultimate goal is to attain a position where I can utilize my expertise as an expert communications professional and world-class content creator to enhance and strengthen a brand's equity within a particular industry.
As a public relations and creative professional with 5+ years experience, I have seen success in developing and executing full programs, increasing media exposure for clients, developing cohesive brand messaging, and executing creative marketing solutions through an understanding of industry trends and related markets.
By combining my public relations and marketing background with my over 8+ years experience in content creation, photography, graphic design, film production, and editing, I have come to enjoy the responsibility and ability to develop brands both strategically and creatively.
Work Experience
Freelance Photographer
LiveMotoFoto.com2008 – Present
Self-taught professional photographer specializing in portraiture, lifestyle, and light painting fine art photography. Began photographic career focused on portraiture and portfolio development for actors, dancers, and filmmakers in Los Angeles. Recently shifted attention toward motorcycle lifestyle photography, photojournalism, and light painting fine-art photography. Accustomed to working with commercial and individual clients, delivering content on tight deadlines, and managing all aspects of a privately owned business.
Editor-At-Large / Contributing Editor
The Drive2015 – 2016
Editorial duties focus on drafting copy and publishing breaking industry news, performing in-depth motorcycle ride reviews and critiques, and crafting creative features to promote motorcycling for new and advanced riders. Also tasked with the creation of photographic content for any and all applicable original feature articles. Articles Page: http://www.thedrive.com/author/sam-bendall https://petrolicious.com/author/sam_bendall http://www.rideapart.com/authors/sam-bendall
Public Relations Manager
Triumph Motorcycles America2014 – 2014
Guided strategic development, implementation and execution of campaigns across traditional and digital media channels. Director of the national press fleet. Liaised with media and internal sources to ensure revolving coverage on over various motorcycle classes in both endemic and non-endemic publication. Managed and facilitated all public and media relations for Triumph Motorcycles America within the United States and served as the second most visible official for the Triumph Motorcycles America in the public eye. Worked to increase brand equity in endemic and non-endemic sectors and was responsible for crafting corporate brand messaging across multiple sectors and campaigns. Managed a budget between $250k and $500k.
Assistant Account Manager
The Pollack PR Marketing Group2012 – 2014
Worked directly with senior account managers and clients to achieve client brand equity. Responsible for day-to-day management of various accounts and tasks entailing: office administration, drafting copy for media outreach to local, regional, and national outlets, content production, brainstorming and creative development of programs. Activated, managed, and developed social media strategies while seeking to create and refine brand messaging and content, interface with cross sector media, and secure media opportunities in both endemic and non-endemic markets. Managed client budgets between $25k and $500k.
