Ryan Dolan

• Responsible for all revenue and marketing objectives across B2B and B2C channels • Responsible for the brands first ever round of financing. Closed the initial seed round within the first six months. • Negotiated and executed all deliverables on two large scale strategic partnerships. (IRONMAN and LifeTime Fitness). Navigated the brand through the RFP process for both. • Hired and ran the relationship of a full-service digital ad agency with the internal marketing team. • Grew the customer database by over 120% in year one. Build the content driven communications plan

• Built the sponsored team business from the ground up. $1M in revenue in year one and 200 signed teams and clubs • Develop a strategic USA sales and marketing plan that aligns with overall global corporate objectives and financial targets. • Hire, manage, mentor and empower a USA based team to achieve objectives and key performance indicators established to achieve corporate targets.

Responsible for developing and instituting all sales programs in an aggressive new start up company Negotiate all major partnerships and strategic sponsorships. Including all athletes, teams, Ironman, Pacific Sports and Life Time Fitness. Set up domestic and international distribution Work closely with CEO and Co Founders to secure funding. Developed sales and marketing departments. Hired and trained all sales, marketing and customer service personnel. Provide strategic planning for short term and long range forecasting. Manage the direct relationship with an outside advertising agency to oversee all marketing and advertising campaigns. Responsible for all forecasts and projections. Coordinated across departments for existing and new product offerings. www.rokasports.com

Responsible for developing the strategy for consumer direct business within DJO Global brands. Developed a national point of purchase selling campaign for DJO Global brands with a marketing team. Manage the sales and marketing operating budgets.

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