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Management - Executive

Sales and Operations Manager | New Business Development | Driving Sales Growth | Process Improvement | Open To Work

Logistics, Shipping & Operations

Sales and Operations Manager with 12 years of domestic & international major, core, lifestyle and distributor account management experience including outside sales rep’s, sales forecasting, account performance tracking and reporting for all channels. Managed apparel buying, inventory performance, maximizing profitability, preserving margins, minimizing overhead, driving sales and brand awareness.

• Directed the process of driving & achieving sales goals in both domestic and international channels.
• Created and managed the B2B portal, account utilization, order processing and platform support.
• Owned strategic forecasting and annual sales plan for the wholesale channel & growth opportunities.
• Managed the seasonal buying process and maintained inventory levels in-line with sales projections.
• Communicated with all operational levels to execute sales objectives and overall business initiatives.

Sales and Operations Manager

• Maintained strong relationships with accounts via consistent communication, travel and service.
• Activated new and re-activated dormant accounts by identifying and overcoming challenges.
• Executed order pre-book & in-season sales utilizing sales tools and incentives to achieve sales goals.
• Closely managed order file and worked with allocation and shipping dept. when shipping orders.
• Managed account sales, style bookings and trend analysis reporting thru-out the organization.

Inside Sales Rep.

Inside Sales Rep. (FMF Apparel)

• Operated register’s, communicated with customers, bagged groceries and thanked them for shopping.
• Stocked the sales floor following deliveries and throughout the day maintaining shelves.
• Continually maintained a clean sales floor at all times before, during and after closing hours.
• Enhanced the customers shopping experience by explaining products and locating items.
• Maintained a productive work day and helped fellow crew members to accomplish our stores goals.

Crew Member

• Drove department sales goals and customer service standards within the golf and tennis department.
• Ensured sales floor was stocked, merchandised and recovered according to operational guidelines.
• Provided customer service and product knowledge in support of sales and customer satisfaction.
• Worked with associates across departments to provide a high level of customer service.
• Communicated with coworkers and management in support of department goals and performance.

Department Head

• Managed 2 store locations in Visalia & Fresno; with a combined staff of 25 associates and managers.
• Achieved 20% of chain sales revenue while managing Visalia & Fresno in 2007 & 2008.
• Increased Mainland - Visalia’s location dollar per transaction ratio by 3%, highest in chain.
• Directed minimizing store operational cost in payroll, energy consumption & maintenance.
• Retail chain of stores growing from 8 to 10 stores; adding 2 new locations in 2008.

General Manager

• Managed sales process via account prospecting, cultivated orders and increased distribution.
• Prospected new accounts, booked trade show appointments, line showing, ordering and networking.
• Coordinated and staffed marketing and sales events to created company presence and support sales.
• Facilitated sales by contacting leads and reporting to the sales team outcomes and opportunities.
• Processed returned merchandise, order entry, retailer applications & maintained sample line.

Inside Sales Rep. | East Coast

• Sold online and retail credit card processing for merchants with up to $50,000 annually volume.
• Networked with Bankers, Business Banking Specialist, Sales Rep’s & Resellers creating sales leads.
• Consulted merchants with technical credit card processing procedures & service inquires.
• Supported marketing campaigns for online and retail merchant services to drive sales activations.
• Utilized knowledge of online credit card service processing when communicating with merchants.

Sales Rep. Merchant Services

Ruben Benavides is a Sales and Operations Manager at FMF Apparel in Greater San Luis Obispo Area, CA.

Ruben Benavides

Ruben Benavides

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Education history

Golden West College

College of the Sequoias

California State University, Long Beach

California State University, Long Beach

California State University, Long Beach