Ross Barsi

Profile avatar
Copywriter
Los Angeles | United States

Skills

  • copywriting
  • creative direction
  • leadership
  • CRM
  • Digital
View all

Interests

Writing
Reading
Photography
Doodling
Anything thing that shreds

Industries

Bike
Creative Agencies
Fashion
Fishing
Lifestyle
Moto & Powersports
View all
HomeSummaryActivityProjectsWork experienceEducation historyConnectionsCompanies

In my own words

Ross

<p>Associate Creative Director/Senior Copywriter with over a decade of experience in advertising, marketing, and the outdoors.

A creative storyteller and collaborative problem solver constantly leveraging verbal, literary, and graphic skills to move the needle for clients. Professionally outgoing, hardworking, and determined, with a proven ability to self-manage and lead in a team setting. </p><p><br></p><p>TLDR: I'm the guy you want to work and snowboard with.</p><p><br></p><p>Portfolio: www.rossbcreative.com</p><p><br></p><p><em>"Ross is legit. He’s an ambitious, dedicated, and insightful creative. He holds himself and his craft to incredibly high standards. From big picture ideas to taglines, to trend-worthy tweets, to new business pitches, my team and I knew we could count on Ross to deliver above and beyond. Ross is a pleasure to work with and was a true asset to my team. Disclaimer: I debated having him proofread this review, he’s that good!"</em> - Karen Hart, VP of Creative &amp; Production at Reach Agency</p>

Trajectory

Mar 2023 — Now
Marketing Campaign Manager · POSITIVE INTELLIGENCE
Utilizing creative and marketing automation skills, including HubSpot, to create, manage, and ensure the success of global campaigns for the world’s largest network of coaches.
Jan 2014 — Now
Copywriting & Creative Direction · Freelance
Sep 2020 — Feb 2023
Senior Copywriter & Creative Lead · RSG GROUP
Managed and directed all messaging and content for the global leader in fitness and its family of brands, including Gold’s Gym, John Reed, and Heimat.
Mar 2022 — Sep 2022
Associate Creative Director · Accenture
Supported the world’s largest digital agency with innovative ideas, impactful messaging, and laser-focused direction to make new thinking for a global audience simpler, human, and compelling.
Nov 2019 — Sep 2020
Creative Lead · Reach
Creative lead leveraging visual storytelling, knowledge of gaming and social to develop and direct digital campaigns for Butterfinger, Crunch, and Baby Ruth.
Sep 2017 — Nov 2019
Senior Copywriter · Clever Creative
Using consumer-driven insights to create strategic messaging and bespoke identities for brands ranging from CPG’s to crypto, and even a little cannabis.
Nov 2015 — Sep 2017
Copywriter · Swirl Inc.
Writing my way into creative history with all-star campaigns for Hidden Valley, Brita, Kingsford and Microsoft.
Jun 2014 — Nov 2015
Copywriter · Organic Inc.
Delivering creative solutions and copy for clients like Quaker, Wells Fargo & Foster Farms.
Dec 2013 — Jun 2014
Sales Associate · Burton Snowboards
From selling and training to supporting and entertaining—I helped with the opening of Burton's newest store in Haight-Ashbury, by not only providing customers with industry leading service, but by also helping to keep a whole city stoked on snowboarding for years to come.
Sep 2010 — Dec 2013
Genius · Apple
Apple certified hardware & software technician (aka the guy that fixes all of your problems in 10 minutes or less)
Jun 2010 — Aug 2010
Marketing Intern · Claire Communications
Managed and maintained social media accounts & shopping cart systems, along with the typical intern workload of "go-fors" and "what-nots."
Nov 2009 — May 2010
Shred Consultant · Butterbox at Northstar
Sales and stoke, all under one roof.
Nov 2009 — May 2010
Assistant Manager · The North Face at Northstar
Helped managed 2 industry leading storefronts for Northstar (Oakley & The North Face) while achieving every monthly sales goal.
Nov 2009 — May 2010
Assistant Manager · Oakley at Northstar
Helped managed 2 industry leading storefronts for Northstar (Oakley & The North Face) while achieving every monthly sales goal.
Nov 2009 — May 2010
Tune Technician · Snowell Tune Center at Northstar
Providing the best damn wax, tune and/or repairs this side of the Truckee river!
May 2008 — Aug 2009
Manager · Zumiez in Summit County, Colorado
Went above and beyond my role as an assitant manager by developing and implementing sales clinics that resulted in a 25% increase in unit sales.
Nov 2007 — Apr 2008
Manager · Breckenridge Sports
Provided industry leading service while training employees on proper fitting and tuning techniques.

Activity

Projects

Portfolio

Education history

Academy of Art Universoty logo

Academy of Art Universoty

Masters of Fine Arts | 2010 - 2014

University of Hartford logo

University of Hartford

Bachelors Degree | 2001 - 2005

Connections

Gerard Weber profile background
Gerard Weber profile photo

Gerard Weber

VP, Creative and Brand
BBC Studios

View all