Robin Canfield

I’m a Freelance Graphic + Web Designer with almost a decade of design experience throughout a variety of markets including e-commerce, food + beverage, travel, hospitality, start-ups, non-profits, wellness, and fashion. You can see my work at www.rambledesign.biz. I am a certified Wix Legend Partner and am also Adobe certified. Experience includes contracting directly with businesses as well as with creative agencies. My unique background in marketing, advertising, and public relations combined with a Masters in International Business from the Thunderbird School of Global Management give me a unique and well-supported groundwork for my designs. My passion comes from helping small businesses succeed. I enjoy focusing on women and minority-owned mission-driven businesses and organizations doing something for the greater good, whether that is simply giving back to the community or trying to change the world.

Owner and designer of a lifestyle brand that produced hand-painted bags, t-shirts, packs, and jewelry.

- Managed 5+ high-end national and international hospitality clients. Responsible for social media communications, public relations, promotions, and group press trip organization and leadership. - Results include promotion and pay increase after 8 months, increased brand exposure for all clients resulting in increased bookings and revenue, and exposure of clients’ brands to new target markets for future increased revenue.

- Led team in fulfillment of RFPs leading to advertising sales over $500K per contract. - Promoted after 4 months. Implemental in interviewing, hiring, and training of new team employees, including superiors.

Assisted in the opening of a new tasting room adjacent to Bistro Boudin on Fisherman's Wharf in San Francisco. Charged with representing the BVC brand to new customers, soliciting new wine club members, and creating an educational and fun atmosphere for visitors to the wine bar. Duties also include cash drawer management, new employee training, and sales report generation.

- Responsible for advertising communications – online and print. Because of strong results and communications skills also participated in strategic planning for clients. - - Offered full-time position after internship of only 3 weeks because of drive, communications skills, and good team work