Rob Benson — Graphic Designer at Freelance — Anaheim, CA
Rob Benson
Graphic Designer
Anaheim | United States
Skills
No information
Interests
Music
Art
Food
Movies
Comic books
Nerding out on anything cool.
Work experience
Freelance
Graphic Designer | 10/2008 - Current
As a freelance print graphic designer I do anything from branding, catalogs, fliers, tee shirt design, packaging and business cards.
Some of the other tasks that I do are:
-Meet with clients or the art director to determine the scope of a project
-Advise clients on strategies to reach a particular audience
-Determine the message the design should portray
-Create images that identify a product or convey a message
-Develop graphics for product illustrations, logos, and websites
-Select colors, images, text style, and layout
-Present the design to clients
-Incorporate changes recommended by the clients into the final design
-Review designs for errors before printing or publishing them
Wham-o
Art Director/Sr Graphic Designer | 10/2016 - Current
Led the Design, Creative & Brand Development for all Wham-O toy, backyard play & high-end Sporting Goods product lines including the building & managing of all teams critical to the process - Design, Marketing, In-Bound & Out-Bound Licensing, Project Management, Planning, Approvals, Samples, Imaging & Trade-show Graphics.
Manage a team of 3 - Includes the Product, Packaging & Engineering Asia teams. Responsible for the performance of all business units including all subsidiaries and international partners.
Overall divisions include: Sport Division: Morey Boogie, BZ Pro Boards, Churchill Swimfins, etc. Toy Division: Hula Hoop, Frisbee, Superball, Slip N’ Slide, Backyard Games, GameTime!, etc. New Business Division: Sprig Toys, Wham-O Pets, Nostalgic Toys, Skybound Entertainment & others.
Eclipse Liquids
Sr. Graphic Designer | 08/2014 - 10/2015
As the Sr. Designer I helped up and coming brands break into the industry by creating eye catching graphics for the lines by creating posters, labels, web banners and trade show materials.
I also was did the following.
-Planned concept by studying information and materials
-Illustrated concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts
-Obtained approval of concept by submitting rough layout for approval to clients.
-Created images that identify a product or convey a message
-Developed graphics and visual or audio images for product illustrations, logos, and websites
-Create designs either by hand or using computer software packages
-Followed brand guide colors, images, text style, and layout
-Incorporated changes recommended by clients.
Starbuzz Tobacco
Jr. Graphic Designer | 08/2011 - 04/2014
As a designer for Starbuzz Tobacco I worked on magazine ads, web banners, promotional artwork, product design, and anything print related.
