Rob Almeida

Co-Founder

2022 – Present

www.shop-lo-res.com Welcome to LO-RES, a concept born from a genuine passion for design and an obsession for all things headwear. Founded by Iikka Backstrom and Rob Almeida, LO-RES is simply a filter through where our experiences and differences help create something mutually unique, based on things we’ve learned and loved. Blending comfort with bold aesthetics, we take pride in our craft while staying true to the brand’s core values of quality, creativity, and culture.

Small Business Owner

2023 – Present

www.dondobeachmarket.com As Co-Founder of LO-RES and Owner of DONDO BEACH MARKET, my focus has been on harnessing creativity to drive business development and support local artisans. My focus is to empower small brands and businesses by offering top-tier printing, embroidery, and design services. Collaborating closely with fellow creatives, I've built a community hub that not only meets market demand but also fuels the growth of innovative ideas.

Global Design Director - Fall / Winter

2013 – 2021

Previously, as a Global Design Director for DC, I honed my skills in creating modern apparel designs that resonated with brand identity, while fostering communication and leadership within the team. My ability to weave global feedback into a coherent product vision has been critical in maintaining the integrity of each design, ensuring that every collection not only meets but exceeds expectations.

Creativity, Communication, and Leadership are the 3 factors of success in my role as Global Design Director. My priority was to create modern concepts that encompass the brands DNA by way of style, innovation, quality, and performance. It's the communication of those ideas, utilizing global feedback, that allow the vision to manifest into a product. Many decisions must be made in the development cycle and doing so requires organization, time management, and the ability to lead and inspire each product team member throughout the creative journey.

ANALOG: Senior Designer - Fall / Winter

2010 – 2013

Created and captained the entire Fall/Winter category (Outerwear, Technical Apparel & Axs) from concept to completion. Producing seasonal directions in design, trend, color stories, trim packages, prints, patterns, fabric development and merchandising the entire collection.

ANALOG / Lead Apparel Designer

2005 – 2010

Graphic artist / manager of the Tee & Fleece program while designing for various cut & sew categories such as custom knits, custom fleece, wovens and jackets. Furthermore creating seasonal trends, color stories, trim packages, prints, patterns, fabric development and merchandising for both the Lifestyle & Fall/Winter collections.

Graphics & Apparel Designer

2004 – 2005

Graphic lead of the Tee & Fleece program while designing various cut & sew categories such as custom knits, custom fleece, shirts and jackets.

Graphic Designer

2000 – 2004

Created DVD packaging, catalogs, posters, merch, P.O.P displays and all other advertising materials for major motion picture companies. Clients included Disney, Paramount & Columbia pictures.

Graphic Design / Advertising

1997 – 1999

Bachelor of Arts in Graphic Design

1999 – 2001

Associate of Arts - AA

1995 – 1998

LO-RES

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DONDO BEACH MARKET

Locally owned and operated, DBM launched to fill a void and meet the creative needs and productive pursuit sought by myself and other merch makers. Currently providing printing, embroidery and design services to promote artists, small brands and businesses.