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Creative Entrepreneur | Building Brands with Heart

Executive

Creative + Operations Director | Brand Builder With a passion for creating and scaling brands, I bring a unique blend of creative vision and operational expertise to every venture. I started my journey as a cofounder of R.E.D.D. Bar, where I played a key role in building a national nutrition bar brand from the ground up. Through strategic operations, creative marketing, and partnership management, we transformed R.E.D.D. into a multi-million dollar company with a presence in major natural food markets across the country. Today, I lead PALMS Creative, a studio dedicated to helping brands grow through impactful marketing, streamlined operations, and standout creative services. I partner with clients to shape their story, elevate their identity, and drive meaningful engagement with their audience. Alongside our client work at PALMS, I’m also focused on developing our own brands: ISLES: Premium instant latte blends inspired by a love for simple, nourishing ingredients. Gift Shop Maine: A line of Maine-inspired apparel and accessories that celebrates local culture. Through these ventures, I get to combine my skills in brand building with my commitment to wellness, creativity, and the unique culture of Maine. Aside from work, I love skateboarding and spending time with my family! ❤️✌️

At Gift Shop Maine, we combine our passion for Maine's unique culture with creative design, crafting original, Maine-inspired products that celebrate the spirit of Vacationland. Primary duties include: creative direction, product development, website development, and brand strategy - ensuring every item reflects the charm, humor, and rugged beauty of Maine.

Our products are intentionally designed in-house to capture the essence of Maine in fresh and meaningful ways, offering locals and visitors alike a chance to bring a piece of this place with them. I’m dedicated to creating high-quality, authentic souvenirs that go beyond the typical, bringing people closer to the Maine experience in a fun, memorable way.

Co-Founder

In the heart of Maine, where rugged coastlines meet lush forests, ISLES was born from a simple yet profound desire: to create a moment of pure comfort and indulgence in every cup. Our small batch Latte Blends are more than just beverages; they're crafted with care, using only the finest, all-natural, organic, and plant-based ingredients.

At ISLES, we believe that less is more. That's why we've carefully curated our blends to be free from any additives or artificial flavors - just pure, unadulterated goodness in every sip. Each blend is a celebration of simplicity, inspired by the beauty and bounty of nature that surrounds us.

Our recipes are a labor of love, perfected over years of personal enjoyment. Now, we're thrilled to share them with you, inviting you to savor the same moments of joy and relaxation that have enriched our lives.

Whether you prefer your latte hot or iced, ISLES has a blend that will envelop you in warmth and comfort, like a hug in a cup. So go ahead, take a moment for yourself, and indulge in the wholesome goodness of ISLES. After all, life is too short for anything less than the best.

Sip up, and let every cup be a reminder to slow down, savor the moment, and enjoy the simple pleasures in life.

Founder

We are your all-in-one Marketing and Design studio. Our passion is helping brands build. 

PALMS WAS BORN OUT OF DIRECT EXPERIENCE WHILE WORKING IN STARTUPS. 

As Natural Food CPG entrepreneurs ourselves, we worked with agency after agency, contractor after contractor, and partner after partner and could never seem to find the right balance of quality work, at an affordable price, with great customer service. 

It felt like we spent more time managing all of the contractors when we could have just done the work ourselves and at a higher level… but that left us no time to see the bigger picture.

Enter PALMS! We know what’s it’s like to be in the trenches. We are here to help you navigate the daily onslaught of tasks of all shapes and sizes and free up your time so you can spend more time growing your business rather than being stuck in the grind.

Let’s Build Together.

R.E.D.D., Inc. (Research Enhanced Design + Development) develops and sells nutritious + delicious on-the-go foods to people who want an edge. R.E.D.D. is headquartered in Portland, Maine.

Co-Founded the original LLC and helped to build, grow, and sculpt the Maine-based Energy Bar startup into a $3MM Brand with 10,000+ Distribution Points Nationally as well as a thriving e-commerce business through Amazon, Thrive Market, and reddbar.com. 

Managed key areas of the business including Operations, Inbound / Outbound Logistics, Inventory and Forecasting, AR / AP, Marketing / Creative, Office / Warehouse, Tradeshow, Packaging Design, Brand Creative Direction, Photography, and reddbar.com.

Directly Managed 1 FTE Warehouse / Office Employee and up to 8 Hourly Warehouse Staff.

Key collaborator with Co-Founder, CEO, and Advisory Board on strategic direction of company throughout tenure.

Operations + Creative Director

Graphic Design
Web Design
Branding 
Photography

Owner

Rebranded CPG line of 13 Flavored, Sprouted, and Organic Nuts. Converted packaging to pre-printed bags for production efficiency and market competitiveness. Designed and soft-launched 2 CPG lines of Raw and Sprouted Nuts. Managed and oversaw production schedule and facility.

Production Manager / Marketing Director

Reed Allen is a Creative Entrepreneur at Gift Shop Maine in Portland, Maine. View their experience, skills and work history on Malakye — the professional…

Reed Allen — Creative Entrepreneur at Gift Shop Maine

Reed Allen

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Education history

University of Southern Maine

New York Film Academy

Maine College of Art & Design

Northeastern University