Bike

Lifestyle

Outdoor

Skate

Snow

Surf

Snowboarding

Street wear and lifestyle apparel

Sales Director

Top Management

Managed global sales on both the apparel and hard goods (skateboards and components) categories.
Managed a team of 5 in house sales reps, 1 Domestic/Key Accounts manager, 4 US outside sales reps and 17 international distributors.

27/2023 TO CURRENT  -Manage sales for the US market including major accounts such as Zumiez, Tillys and the core market. SALES DIRECTOR, ARBOR COLLECTIVE (SKATE)  -Manage a team of 10 inside and outside sales reps. *Overseeing North American, Latin America and Asia sales as well as a team of 11 inside and outside reps in the US.  -Established monthly, quarterly and yearly goals for every tier of the business. *Working closely with key accounts such as Zumiez, Evo and REI to secure growth while keeping healthy margins.  -Coach the sales team to chase new business opportunities. *Working closely with the PLM to create products that are relevant to the current market. *Reviewing all channels of distribution while searching for new ones.  10/01/2015 TO 10/10/2016 GLOBAL SALES MANAGER, MATIX CLOTHING 03/10/2019 TO 11/30/2022  -Managed a team of 11 reps in the United States. GLOBAL SALES MANAGER, PRIMITIVE COMPANY  -Managed International distributors in Canada, Europe, Latin America and Asia. *Manage global sales as well as a team of 10 inside and outside reps in the US.  -Oversaw profitability and growth for the brand as well as nurturing relationships with all accounts globally. *Strategize sales plans in every region of the world achieving substantial growth. *Proactively seek new business opportunities in the market and build relationships and potential new customers. *Increased sales from 12 million to 41 million in 5 years  03/01/2012 TO 09/30/2016 NORTH AMERICA SALES REP MANAGER, DWINDLE DISTRIBUTION *Managed a team of 15 outside reps in both the US and Canada maintaining constant communication in order to prepare action plans for effective sales. *Managed 20 key accounts in North America and Canada developing business plans and sales strategies. *Ensured attainment of company goals and profitability. *Increased sales from 10 million to 12 million in my region.  05/01/2009 TO 02/29/2016 NATIONAL SALES MANAGER, GIRL SKATEBOARD COMPANY *Managed all key accounts developing a business plan and sales strategy for the skate and apparel market. *Managed a team of 4 in house reps as well as 13 outside reps while developing sales plans and strategies for their regions. *Assist in the development and implementation of marketing plans as needed. *Identify and investigate growth opportunities for the company. *Increased sales from 14 million to 21 million
SKILLS
Efficient in EDI, Microsoft Word, Microsoft Windows, visual basics, database management.
Extensive knowledge of Blue Cherry, AP21, Blastramp and Exenta.
Extensive knowledge of B2B platforms such and NuOrder and Brandboom
Public speaker in both English and Spanish.  *
True leader
Positive role model

DOMESTIC SALES MANAGER

Managed a team of 15 outside sales reps in both the US and Canada. 
Managed 20 key account (US & Canada) developing business plans and strategies

North America Sales Rep Manager

Managed all apparel sales for all independent retailers as well major multi door accounts (Zumiez, Tilly's, PAC SUN).
Managed a team of 2 in house sales reps, 7 US outside sales reps and 8 International distributors.

Global Sales Manager

Peter Artiga is a Sales Director at Primitive Skateboarding in Lomita, California.

Peter Artiga — Sales Director at Primitive Skateboarding

Peter Artiga

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