Lead development and execution of Salomon's apparel business in the United States. Created and maintained seasonal product line plans complete with wholesale, retail, and MAP pricing. Budgeted and planned seasonal apparel sales goals for wholesale, retail, promotional and E-commerce business areas. Built yearly and seasonal apparel SKU level forecasts and inventory plans for wholesale, retail, promotional, and E-commerce business areas. Ensured product range met pricing, volume, sales and margin targets set through budget process. Represented market interests within global Business Planning team. Selected and built channel right assortments to connect product to distribution channels. Prepared and executed sales meeting presentations (interactive power point presentations, live product demonstrations with models, fashion shows, and outside product testing). Presented sales and product information to retail accounts, field service reps, internal management stakeholders, customer service, marketing partners, and athlete teams. Assembled seasonal sales programs to drive sales through volume and other incentive based discount structures. Conducted regular retail store visits and focus groups to understand product and consumer trends. Briefed new products with target customer, price point, feature set logic, number of colorways, and competitor information. Led development of Shop-in Shop framework that included POP tools, branded fixtures, retailer contracts, infrastructure evolution, inventory planning, and in-store build. Merchandised trade show booths and corporate showrooms using visual merchandising planograms including fixture and mannequin build outs and window displays. Managed seasonal sales sampling process receiving, organizing, and liquidating softgoods samples. Developed shop training manuals and best practices to educate retail sales associates on Salomon apparel products to drive sell through.

Coordinated and managed men's and women's base layer, performance essentials (fleece jackets, t-necks, down jackets/vests, soft shell jackets, sweaters, gloves, hats, and belts), socks, backpack, and ski travel bag products—200 styles/2,500 sku's. Revamped product range and line plan complete with wholesale/retail pricing, color assortment, margins, and feature set logic. Determined new product categories and created consumer profiles to target opportunity set. Established fabric and trim parameters based on performance strategies, testing standards, and price targets. Revitalized seasonal color palette and submitted all color lab dips to material managers. Executed garment and accessory illustrations into final color ways. Communicated with design and development to achieve margin goals. Presented product line to key company personnel, salesmen, and key accounts.

Organized and managed development process of youth outerwear, equipment, gloves, hats, and accessory categories—200 styles/600 sku's. Managed 3 direct reports

Developed athletic footwear—70 styles/700 sku's.