Patricio Ordoñana — Director Marketing Partnerships at NBA

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Patricio Ordoñana

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Madrid | ES

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Work experience

NBA logo

NBA

Director Marketing Partnerships | 01/2019 - 08/2019

Achieved an average sponsorship revenue of $1 million per year for NBA Mexico
NBA logo

NBA

Senior Manager Marketing Partnerships | 06/2013 - 12/2018

Provide NBA potential and current partners, integral opportunities to engage with their targets through key assets based on experiences, content and events. Top Accomplishment: Achieved an average revenue of USD $700K per year including deals with top brands featuring multiple assets like player endorsements, key content and strategic events
Proactive 360 logo

Proactive 360

Sports Marketing Manager | 07/2012 - 06/2013

Created, designed and implemented strategic and functional solutions that helped brands differentiate themselves through unique experiences. Top Accomplishment: Worked together with FC Barca for developing their brand in Mexico through strategic partnerships and congruent marketing campaigns
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Publicidad Virtual

Account Manager | 06/2007 - 09/2011

Engaged and managed key clients through successful marketing and communication campaigns in football stadiums and teams. Top Accomplishment: Created and managed outstanding strategies for Telcel and Banamex that allowed me to be named the best account manager in 2011, achieving a total sales number of USD$158,000
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