Michele Porter

Global Product Manager / Innovation Lead - Headwear

BEAVERTON | United States

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In my own words

— Michele

Collaborative, results-driven Product Marketing Leader with diverse experience in apparel and accessories product creation, product marketing, merchandising, innovation and project management in the athletic industry.

Translate consumer insights into relevant products aligned with strategic objectives in a global marketplace. Known for competitive nature, leveraging relationships to create organizational energy and a proactive approach. Innovative thinker, master storyteller and confident, dedicated, persuasive team leader who excels in challenging conditions.

As a lifelong athlete with a fierce passion for sport I believe in the power of teamwork and coaching. I embrace a collaborative approach as a means of serving the athlete and our consumer.

Trajectory

May 2017 — Now

Global Product Manager / Innovation Lead - Headwear · Nike

Global Product Manager / Innovation Lead Full-time Dates EmployedMay 2017 – Present Employment Duration3 yrs 9 mos Served as Chief of Staff for Headwear team to define Innovation North Stars and create three year Innovation Road Map. Drove performance headwear innovation across Run, Train, Tennis resulting in 6-8% weekly sell thru, 15% category growth and SKU and style-level productivity. Delivered science based and athlete tested innovation through collaboration with key partners: Nike Sports Research Lab, Footwear and Apparel Innovation Teams and Sports Marketing. TitleGlobal Product Manager Sport Graphics Full-time Dates EmployedOct 2011 – May 2017 Employment Duration5 yrs 8 mos LocationBeaverton, Oregon, United States Manage team of Product Leads for Sport categories within the COE. Accelerated women’s performance tee offense with lightweight, breathable driblend fabrication through comprehensive athlete wear tests. Deliver and accelerate innovation for her through fabrication and silhouette palette reset. Drove Women's Training strategic tee offense resulting in double -digit growth from sp16 forward. … see more TitleProduct Line Manager - NCAA & MLB Licensed Apparel Full-time Dates EmployedJan 2007 – Oct 2011 Employment Duration4 yrs 10 mos LocationBeaverton, Oregon, United States Delivered compelling Apparel Product lines from brief to retail floor for NCAA and MLB Women's Apparel business. Grew Women's College and MLB Licensed Apparel Business by 20% while reducing style count by 25%.