Michael Fagan

Creative Arts Director

2021 – Present

Freelance design lead spearheading the strategic development and implementation of the organization’s visual direction. Conceptualizing and producing diverse creative assets for print, digital, and events, ensuring consistency across all touchpoints. Establishing the branding and visual direction for ancillary projects, kickstarting growth and fostering their success.

Senior Production Designer

2021 – 2023

Creating design systems for digital design at a global scale for agency’s top client. Responsible for versioning pixel-perfect digital templates and collateral, readily modified for a fast paced timeline, multiple GEOs, and across the media landscape. Executing entire campaigns while also working AD and QA with other members of the design, production, and marketing teams. Participate in weekly status meetings with client to ensure specific needs.

Art Direction and Design

2019 – 2020

Remote designer developing art direction and design for a range of projects and materials supporting the business. Responsible for establishing visual direction for photoshoots, photo editing, presentation and layout, print design, and mechanical production.

Art Direction and Design

2019 – 2020

Developing and reimagining a versatile range of brands and from conception to execution. Working along multiple timelines while leading design and production across all media channels including online, print, and experiential. Navigating the design team’s structure of organization, communication and presentation.

Freelance Art Director & Designer

2018 – 2019

Design and creative lead, experienced in art direction, brand development, and creative strategy. Skilled at working cross-functionally with departments to produce projects requiring different aspects of digital design - branding, identity, presentations, print, social media, motion graphics, and video editing.

Designer

2016 – 2018

Working remotely with team to provide design, illustration, and photography across a variety of different clients and sectors. Applied branding and production for widely seen media campaigns. Production design for all collateral.

Freelance Digital Designer

2018 – 2018

Design, illustration and animation for CRM/email marketing, social media, and other production needs. Worked through the briefs to troubleshoot and achieve best results through A/B testing while collaborating with the growth team and copywriters to develop the proper goals. Provided a design standard and template for all social media posts.

Photo Retoucher

2016 – 2017

Retouching photos quickly and effectively, keeping a keen eye for detail to ensure seamless perfection in client's catalogs by creating reflections, adding shadows, and modifying form amongst other common methods while organizing file structure to be easily interpreted when handed off to production.

Freelance Designer

2016 – 2016

Creating effective, dynamic and well conceived presentations while ensuring the high standard of the brand image to unveil latest technology in confidentiality. Communicating key information by creating images, charts and infographics.

Freelance Designer

2011 – 2016

Design and photography creating graphics for social media and promotion. Environmental design and art direction for the brick & mortar window displays and mobile skate shop. Photography for action, retail, and environment.

Designer

2011 – 2016

Graphic designer familiar with designing for multiple clients' campaigns simultaneously by providing art direction, branding, design, photography, and production for all print, web and other visual media. Working with high level international businesses including Pepsi, Amazon, and Starbucks. Offered an understanding in lifestyle and action sports to assist in marketing and copywriting.

BA

2006 – 2010

BA

Live Nation - Marketing - Brand Refresh

Live Nation is the world’s leading entertainment company, connecting artists with their fans through the power of live music fulfilling the universal desire for genuine human connection. As art director and lead designer at the headquarters in Beverley Hills, I provided strategy and execution to reform Live Nation’s visual direction through reshaping the brand identity.

Headspace

Specializing in meditation, Headspace promotes wellness by providing guidance towards a healthier and happier life. At Headspace, I provided design, illustration and animation to match the brand’s aesthetic and tone through CRM/email marketing, social media, and other production needs.

MTN DEW - We Are Blood

Touted as a modern day skateboarding epic, We Are Blood is a film featuring Paul Rodriguez and the world’s elite pros pushing the limits of the sport and following the universal bond all skateboarders share. To help guide the narrative of We Are Blood, the direction and design added a visual representation of the proper aesthetic through different digital and social campaigns for the film’s production and launch.

Maven

As Burlington, Vermont’s central hub for skateboarding, Maven supports the community by advocating for new facilities, hosting art shows, film premiers, and supporting like-minded businesses and local non-profits. Focusing on creativity and originality, the aesthetic proved authentic to the culture by means of creating a mobile skate shop, soft goods, retail display, and photography.

Gatorade Action Sports

Gatorade Action Sports supports world class riders in skateboarding, snowboarding, and BMXing. The Go / All Day campaign highlights the brand’s team riders pushing their endurance all day and all night for the love of the sport.

MTN DEW SuperSnake

SuperSnake, presented by MTN DEW is the ultimate hybrid dream course that brings snowboarding and skateboarding together in a way that has never been done before. A digital design campaign launched to promote the video and national television broadcast.

MTN DEW Skate & Create

MTN DEW presents Switch Perspectives, the MTN DEW skateboard team entry for the 2015 Skate & Create video contest where teams conceptualize and assemble unique perspectives and environments. The design team at Fuse Marketing developed the concept and created video graphics while working with famed skateboard photographer Jon Humphries to film and direct the shoot.

Giving Room: World on Fire

Giving Room is a non-profit that blends skateboarding, art, and charity to create a vibrant community and make a positive impact. These water bottles are part of our efforts to support wildfire relief across North America.