Micah Sanders

•Support continued growth of a small business by providing training and top notch service •Provide training and support for special events increasing revenue and customer loyalty •Certified in the “BarSmarts” cocktail and service management •Extensive knowledge in food, beer, wine, and craft cocktail service •Responsible for daily cash drawer reconciliation •Organize daily opening and closing procedures

•Managed daily operations of SPI’s premier kite school, retail and online store •Set Visual Merchandising and display standards for the store •Facilitated daily team meetings to match Instructors personalities with students goals •Scheduled a staff of 5 instructors for multiple daily lessons •Designed, developed, and managed company website / online store utilizing WooCommerce •Responsible for sales, web marketing and social media updates •Organized clinics and product demonstrations increasing sales over 10% of previous year

• Managed sales, marketing, and distribution within the Pacific Northwest • Provided design feedback on products including; kites, boards, and accessories • Performed product updates and reviews through multiple online media outlets • Organized sales clinics and product demonstration events for groups of 50 plus • Provided technical product support to vendors and end users • Pursued new accounts and potential leads within and beyond the territory • Created and followed through on purchase orders and warranty claims

• Introduce concepts of flying kites and their related safety components • Providing novice through advanced kiteboarding instruction • Produce safe and independent riders utilizing multiple coaching techniques • Utilize Personal Water Craft support for advanced lessons and rescues • Testing, reviewing, and collecting feedback on product and relaying results to sales representatives • Implement safety and equipment inspections on all kiteboarding and watercraft equipment • Maximize relationship with the sales staff at local retail partner, Big Winds

• Managed daily operations of a 1.5 million dollar retail ski store and attached Wine/Coffee bar • Implemented in-store and village wide marketing and merchandising for 4 stores • Maintained and held staff accountable for Visual Merchandising and Display standards • Worked with Senior Buyers to provide seasonal buying plan and inventory management • Hired, scheduled, trained and coached a diverse staff of over 20 in customer service and sales • Increased KPI’s including UPT, ADS, Inventory and conversion • Created referral program involving multiple departments increasing sales by 15% • Increased top line revenue by 20% and bottom line revenue by 120% village wide • Introduced women’s clinics, on hill ski demo’s and guest appreciation programs

• Managed high volume ski and snowboard tune shop • Worked closely with sales reps and shop owners to improve product mix and sales strategy • Performed World Cup caliber ski and board tunes while maintaining customer relationships • Operated and maintained high level ski tuning, hot wax box, and binding test machines • Organized clinics for customer and staff on proper tuning and waxing techniques • Collaborated with owners on improved customer service and shop efficiency