Melissa Tankersley
Marketing Manager · Skechers USA
Huntington Beach, CA
In My Own Words
With years of experience in marketing, retail, and events, along with an education in public relations and advertising, I have developed a large range of skills and knowledge. My drive, determination, and eagerness to learn has helped me continue to be successful.
Work Experience
Assistant Event Services Manager
Hyatt Regency Huntington Beach2019 – 2020
- Manage all banquet events at the Hyatt Regency Huntington Beach Resort & Spa - Supervise event set up, service, and maintenance in over 110,000 square feet of event space - Ensure all events run smoothly and client needs are met and exceeded - Responsibilities include those listed under Event Services Assistant
Event Services Assistant
Hyatt Regency Huntington Beach2017 – 2019
- Manage and complete various administrative tasks for the event services department which generates approximately $20 million in revenue per year - Distribute event orders to the necessary departments and communicate any changes - Manage, update, and distribute event forecast calendars - Manage all scheduling requests and complete payroll for the event services team of over 80 employees - Ensure all checks are processed correctly and make any necessary billing adjustments - Monitor and respond to client requests on the event concierge app - Created and mange the events at Hyatt Huntington Beach Instagram page
Assistant Manager
Abercrombie & Fitch2015 – 2017
- Analyze business metrics, weekly sales trends, and inventory reports to identify top SKUs and implement strategies to achieve store sales targets - Execute floor sets and adjust based on visual merchandising strategies, inventory levels, and business needs - Manage replenishment procedures and stockroom processing to drive performance and productivity - Recruit, hire, and develop associates to meet brand and customer service standards - Understand customer shopping habits and fashion trends to train associates on product knowledge - Use problem solving and customer service skills to create a positive shopping experience and increase customer loyalty
International Marketing Coordinator
BCBG Max Azria Group2015 – 2015
- Coordinate mass email calendars for Japan and Europe (Retail and Factory) - Submit and track all the work order requests for marketing and advertising artwork - Set up tracking systems for marketing campaigns and online activities - Maintain distribution and quantity spreadsheets for all seasonal marketing material - Prioritize and manage multiple projects simultaneously, and follow through on issues in a timely manner - Handle all shipping and receiving of marketing materials, monitor timelines to ensure timely distribution of all materials to international offices, retail stores, and partner shops - Aid in the execution and planning of events and assist with special projects - Participate actively in the elaboration of strategies to support and help grow the international business
