Megan Nicholls
Co-Owner
Palos Verdes Estates | United States
Skills
No information
Interests
Design
Being part of a creative and energetic team
Finding solutions
Being an awesome mom to my amazing kiddos
In my own words
— MeganMarketing and events have been the majority of career path, however client services and agency experience have helped round out my previous experience.
I hope to stay in marketing and public relations however anything seems possible at this point in my career.
Trajectory
Jul 2017 — Now
Co-Owner · Electric Studio
- Social media management and strategy - running over 30 separate social media accounts for 10 - different restaurants, including growth strategy, content creation, and promotion
- Client service and project management for restaurant groups, consumer goods, and lifestyle brands
Jan 2014 — Dec 2014
Account Executive · Paolucci Communication Arts
- Manage multiple client accounts in all aspects of client communication, expectation and projects
- Create and execute social media and traditional media communication strategies
- Coordinate and execute networking events for agency’s largest client
- Manage entire website and online presence, including analytics and reporting
- Public relations support for all clients
May 2010 — Mar 2013
North America Action Sports Brand Marketing Specialist / North America Nike Surfing Assoc. Brand Manager · Nike, Inc.
- Overall Event Lead for 2012 Nike US Open of Surfing
- Support development of strategy, implementation and evaluation of plans for both category and
seasonal marketing initiatives
- Contribute to the definition of assigned category marketing strategies that support the broader
brand plan
- Establish and maintain relationships with all vertical media outlets to gain maximum exposure for
the brand, products and team riders
- Execute integrated marketing process for the Action category
- Develop and manage budget for key events / activities
Nov 2009 — May 2010
Retail Brand Project Manager - Young Athletes · Nike, Inc.
- Assist in all brand and retail presentation end-of-year projects
- Liaison between marketing team and outside agencies and vendors
- Coordinate and manage project meetings both internal and with external teams
Jan 2008 — Sep 2009
Project Manager · Classic Tents
- Manage and supervise projects, customer relations and on-site crews
- Projects include: LA County Fair, Orange County Fair
Jan 2007 — Apr 2008
Global Marketing & Public Relations Coordinator - Analog Clothing · BURTON SNOWBOARDS
- Coordinate communication between global marketing teams on brand initiatives including ad
campaigns, media relations and global messaging
- Trafficked online media and managed online presence including website, blogs, and online
promotions
- Coordinate marketing events including budgets, event execution, team travel and media follow-up
- Create and manage brand and team stories with media and other in-house PR teams
- Manage entire media buy and coordinate/traffic ads and invoices
Jul 2006 — Dec 2006
Project Manager · Classic Tents
- Manage and supervise projects, customer relations and on-site crews
- Projects include: X Games, LA County Fair, Orange County Fair, ESPY Awards
Aug 2005 — Feb 2006
Global Account Coordinator · CNET NETWORKS, INC
- Clients: Best Buy Co. Inc., Intel
- Create and analyze weekly and monthly activity reports and review performance with clients
when necessary
- Perform trafficking and quality-assurance during launch of new campaigns
- Control daily bid-management, spend and pacing of campaigns
- Offer production support for launching and optimizing campaigns
Jul 2003 — Jul 2005
Marketing and Events Coordinator · PRIMEDIA BUSINESS MAGAZINES AND MEDIA
- Publications: Mix Magazine, Remix Magazine, Electronic Musician
- Coordinate industry trade show participation including negotiating trade, ordering all supplies
and booth services, hotel arrangements for all attending
- Assist in the coordination of special event functions such as magazine hosted client receptions
and/or entertainment functions
- Responsibilities include: knowledge of exhibit hall management and/or meeting logistics;
exhibitor support, liaison with hotels and vendors, all operations and logistics concerning trade
show, pre and post
Activity
Education history
UC Irvine
Marketing Certificate | 2007 - 2008
University of San Diego
Bachelor of Arts | 1998 - 2001
