Mattias Sullivan

Managed international production calendar and $1.6 million production budget for twenty-person photography marketing team. Supported cross-functional marketing initiatives through content creation and strategy. • Answered the demanding marketing needs for major product launches by developing strategy, schedule, and budget for photography team. Output increased from 25 to 300 photos across 14 international markets. • Strengthened GoPro athlete relationships and doubled their photo submissions by creating six unique athlete-focused GoPro photography training camps. • Executed dozens of international athlete focused productions resulting in powerful athlete specific photos for marketing collateral to sell GoPro in the most compelling way possible. • Streamlined contract management process, saving valuable time for the team and clarifying expectations for athletes, talent, and photographers. • Managed event photo production at high-visibility events, (Tour de France, X-Games) to ensure

• Managed team schedules and logistics of all studio product photography • Managed deliverables of lifestyle photography • Developed and managed photo production calendar • Managed relationships with outside photographers and studio  • Coordinated schedules with cross functional teams • Communicated regularly with athlete managers, art directors and production artists • Managed production of assets with third party firm • Managed and followed rights management process • Collaborated closely with all teams in the creative department

• Category Manager for vitaminwater’s actions sports strategy • Managed relationships and sponsorship of vitaminwater action sports athletes • Developed & maintained media based relationships to maximize brand exposure and opportunities • Managed commercial media production for national broadcasted TV spot • Conceptualized and developed mutually beneficial brand partnerships • Identified future brand partners, athletes and event concepts • Support international event activations ensuring branding, exposure and ROI