Matt Seroka
Senior Graphic / Visual Designer · Baker Street Snow
Bend, OR
In My Own Words
Visual artist specializing in digital design, UI/UX, marketing, photography, brand direction, and motion graphics
Work Experience
Web Manager / Design / Creative
Baker Street Snow2016 – Present
Head of website design, online product inventory, shop/product photography, and marketing newsletters.
Senior Designer / Art Director
PolarPro2013 – 2023
PolarPro is a leader in the professional photo and video industry producing top-tier filter glass and innovative accessory solutions. In my role I helped build the current brand identity into the successful industry stronghold it has today, while also being responsible for the following:
• Website design (index, product pages, etc) • Led a small team of designers (graphic + UI/UX) • Assisted engineers with branding placement/design assets for products • 3D product renders in Keyshot + final polish in Photoshop • Packaging design • Video editing, color grading, and motion graphics • Product photography, both lifestyle and in-studio • Marketing emails (design and copy) • Worked w/ engineers on multiple products throughout the design process
Shop Tech / Sales / Rentals & Leases
Phil's Ski & Snowboard2012 – 2016
Tuning and repairing skis/snowboards the old fashion way! Was a keyholder who also conducted seasonal leases, daily rentals, and equipment sales.
Shop Technician
Stefan Kaelin Ski & Golf2007 – 2009
Duties included tuning and repairing skis and snowboards, as well as conducting leases and rentals.
Education
Bachelor of Science (BS)
The Art Institute of California - Orange County2009 – 2013
Bachelor of Science (BS)
