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Apparel Design & Brand Development

Marketing & Sales

Newport Beach based designer who specializes in Art direction, Shopify development and Video Editing, with fifteen years experience working for high-profile clients, movie studios and Apparel brands.

• Successfully designed and manufactured apparel for Victory the Podcast, inspired by HBO's Entourage cast, generating over $15,000 in e-commerce sales within the first day of launch.

• Created and managed the Ripper Magoos / Bob Menery clothing brand from 2019-2021, launching over 10 seasonal drops and generating an estimated gross of over $3 million in sales.

• Collaborated with Bumpboxx and Urban Outfitters to design the Alliyah x Bumpboxx capsule collection.

• Developed and launched The Morning After podcast's clothing line, managing a Shopify store that generated over $30,000 within the first 24 hours of launch.

• Founded and created the custom apparel brand Apparel Hotline from 2015-2018, grossing over $2 million in sales through word of mouth and social media campaigns.

• Designed and manufactured a clothing line for a high-end performance gym in Costa Mesa, CA, launching over five collaboration drops with brands such as RVCA, Champion, and Lululemon.

Designed and manufactured clothing for rapper and entertainer Riff Raff, managing e-commerce sales and tour support and successfully launching over 10 apparel drops and collaborating with various music artists.

• Designed and manufactured custom tie-dye hoodies for trendy Orange County coffee shops, selling over 2,000 units on the first winter drop.

• Developed and designed an action sports surf brand, manufacturing high-quality garments, apparel design and Shopify development.

• Assisted with apparel design and production for fashion-forward women's boutique Huxley + Harper, specializing in the brand's "dad hats" and crewneck sweaters inspired by travel and leisure.

• Early career opportunity designing a limited edition Bing Crosby Titleist golf ball for Pro-Am, sparking a passion for design partnerships within the sports, fitness

• Served as the Creative Director for Merchwide Inc, overseeing all aspects of merchandise management and marketing.

• Determined size and arrangement of illustrative material and copy for various marketing materials, including brochures, flyers, and product catalogs.

• Developed and executed presentation strategies for materials, products, and services to effectively communicate the company's message to target audiences.

• Monitored industry statistics and trends in trade literature, incorporating them into designs to ensure they are up-to-date and relevant.

• Created graphics and layouts for product illustrations, company logos, and websites, ensuring brand consistency across all platforms.

• Prepared illustrations and rough sketches of material, working closely with clients and supervisors to make necessary changes and achieve desired results.

• Conducted research on consumer opinions and marketing strategies, collaborating with marketing professionals, statisticians, and pollsters to create effective campaigns.

• Designed, developed concepts, and sample layouts based on knowledge of layout principles and aesthetic design concepts, meeting with clients to determine marketing and design vision, scopes of work, and budgets.

• Successfully managed the creative process from research and concept development through to final production and delivery."

Creative Director

Matt Mazer is an Apparel Design & Brand Development at Apparel Hotline in Newport Beach, CA.

Matt Mazer

Matt Mazer

Matt Mazer

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Summary