Mason Kennedy

I have been doing freelance work for over 10 years. Through my training, education, and life experiences I have developed a company that helps people with their media needs. From logos, to photography, to videography, to websites, social media, advertisements, billboards, signage, menus, brochures, you name it. I can help solve all media problems and elevate your business's reach.

I started this company when I was in high school and used it as a project through college. Since then, it has grown into an internationally recognizable brand. Through the use of media, my friends and I made videos and gained recognition from the action sports community. We then started producing our own stickers, which lead to shirts/hoodies, and has expanded to a full lines of head ware, outerwear, multitools, and custom clothing. We now receive orders off our website and ship world wide. The OS Crew and myself have also been producing full length ski movies for the last 10 seasons in a row, and hosting a premiere tour across the US and into 3 other countries. Creating this avenue for growth and promotion made the OS Crew marketable to other brands as well, who we have formed partnerships with to promote their products as we travel and ski around the world. Learning how the industry works and what appeals to the consumer have been key takeaways from all of this experience. Being inside of the industry and knowing what the trends are gives me a leg up on any other designer in this space. I have taken this brand to the next level and gained industry credit, and I would be happy to do the same for you.

I was hired at Tamarack Resort as their Art Director. In this position I was in charge of keeping all advertising/marketing materials on brand standard for this large corporation. Tamarack has a very diverse set of offerings for their guests, and this is why I was able to succeed in this role. I am very capable of being flexible and listening to what clients want. I follow directions and communicate effectively. I was able to make the entire marketing team more efficient in my role as Graphic Designer to prioritize, execute, and expedite projects. My abilities made it possible for the team to keep up with the growing demand of all facets associated with the resort. I would also go out and create content for the Resort and make usable photo/video media for their social channels and advertisement needs. Another large project I completed while working there was a group and wedding brochure that was over 30 pages long and explained Tamaracks offerings in depth to potential clients. I was also instrumental in completing many large 3-d signage projects around the resort. This was fun to work with the sign production company and make sure they had all the required files to make the signs come to life. My work in the Food and Beverage department was crucial to keeping the outlets operating with new menus every week, and making vouchers/brochures/posters for any upcoming events or deals. Re-branding some of the retail and food outlets was another great project where I was able to showcase my logo work and branding skills to create the environment desired for each outlet. Tamarack also trusted me to run the Tamparks Terrain park page, and I grew their following by over 50% in my time there.

I worked with Sticker Status to help them do a real estate video for one of their side projects. I filmed a beautiful house and edited a walk through video for their client. I used a drone for exterior shots and a gimbal for interior shots. I have also continued to work with Sticker Status through other clients when they need things printed. One of the more notable projects with Sticker Status was designing a full vehicle wrap for a snow cat. It was a challenge with all the unique panel's on a snow cat, but the team at Sticker Status was able to work off my files and wrap the vehicle the way the client wanted.

This is the most diverse role I have held. Working with the Idaho Potato Drop really Brought all of my skills together. From event posters and promotion, to planning and building the set up itself, to wrapping the structure in large format banners that I designed to fit. Collaborating with multiple other sponsors, gathered media, worked with printers, organized with equipment share, and lined up the event talent as well as waivers and prizes. I then competed in the event myself, filmed other participants, and collected all event media to make a recap video edit to post online and deliverable photos to sponsors. After the event is done we break it all down in a day and begin to distribute media to gain more sponsors for the next year. Projects like this are where I shine, where there is a blurry line of the job description and I can pull off of my knowledge together to pull it off and orchestrate a team to carry out plans. I have now put on the Idaho Potato Drop Urban Air Exhibition event for 7 years and don't see reason to stop.

As a Real Estate photographer for Evolve Vacation Rentals I was hired to shoot homes for their rental website so they could advertise their available listings. I shoot a few homes a month when they would need a new property listed or to update the seasonal photos from an existing listing. This required me to contact the home owner, get access to the home, follow shooting criteria to show the entire property.I would shoot in 5 image bursts to create High Dynamic Range phots, and put them together in photoshop. It proved that I can not only get the job done, but I am also a trustworthy person and can be allowed access into important areas and be respectful. I strived to go above and beyond, come up with creative angles, special detailed shots, neighborhood ammenities, and of course cover all the bases that Evolve requested.

In this role I assisted a marketing agency with my design capabilities. This agency had many high level clients in which we rebranded to be more successful. From oil drilling rigs, to water softener brands, we helped them get established in some cases, and to boost their current marketing efforts in other cases. I mocked up many websites and templates for custom mobile apps that we were making for each client. I also took head shots and made cards/signs for a reality company that we rebranded. I made the agency logo, as well as many of their other clients logos. This was great web and branding experience while learning how to better my work flow and deal with clients from diverse backgrounds.

Work at event ranging from National Motocross Races, to National Water Ski events, and Freestyle Ski and Snowboard competitions. Shooting the photos was only half the job, I also had a part in printing the images on-site out of a trailer that we sold custom tee-shirts, mouse pads, and other goods with photos printed on them. As well as the set up and break down of the entire facility when traveling.

Pamela Myer at Icon Design took me under her wing as an intern during my last year of high school. Having a few years of design experience already under my belt I was familiar with all the programs themselves, but also gained al ot more in depth knowledge. I learned an incredible amount about the business side and how much effort it takes to actually run a successful graphic design company.