-Launched the largest-selling campaign in WPS history in April of 2024, an increase of 237% from 2023. -Sent more than 500,000 emails sent in 2024 through HubSpot while maintaining an open rate of 41%. -Deployed a “Last Chance” email in April, which led to an additional $116,000 and a 47% increase in campaign sales revenue.

-Led a 6-month brand relaunch project, including the development of a new website and PR features in Forbes and TechCrunch. -Successfully launched Gradiant's water blog, email newsletter, and KPI system; contributing to a 125% increase in overall website traffic and a 240% increase in site-generated leads in 2023.

-Orchestrated a global marketing campaign to take 374Water public on NASDAQ, with televised coverage of the Opening Bell Ceremony in New York. -Developed a sustainability content calendar featuring PR, blogs, and social media while growing to more than 10,000 subscribers through our email newsletter.

-Developed and executed a comprehensive content strategy for a leading loyalty agency, resulting in a 210% increase in blog traffic and a substantial 120% growth in overall site traffic. -Earned a nomination for the 30 Under 30 Award for co-authoring a groundbreaking white paper on emotional loyalty with Dr. James Intriligator, Harvard Ph.D. and professor of consumer psychology.

-Collaborated on cross-marketing promotions with automotive brands like SiriusXM, eBay Motors, Cars.com, and more. -Responsible for overall marketing operations and managing an annual budget of $250,000, which includes conferences, PR, print ads, website, and Google AdWords.

In managing key brand efforts for Berkshire Hathaway, my primary responsibilities included content for public relations, advertising, blogs, website, email, and social media campaigns. I also oversaw projects for all marketing and design-related initiatives and print ad campaigns. In 2012, I assisted the migration from Prudential to the Berkshire Hathaway brand.