Front Runner is an international adventure brand that has locations on 5 continents. As global Art Director, my job is to ensure the highest degree of design aesthetic is applied to every marketing material the customer experiences. By identifying high to low level funnels using data and analytics, I create a customer journey which reaches the consumer at a variety of touch points along their path to purchase. I research trends for a global market space making sure that the brand will be relatable across all regions. My current duties include, but not limited to, the following: - I use my management skills and interpersonal skills to lead global and local marketing projects. I also use excellent communication to direct, train, and inspire a team of global designers. - Establish and manage the implementation of the CI guidelines, templates and standards through the global design team to maintain brand consistency. - Develop and manage campaign roll-out decks. Assure a fully integrated plan is accurately developed & executed in all territories so consumers get the right message at the right time within deadline. - Develop creative briefs based on ideas established in brainstorming sessions with direction, schedules, and expected deliverables (film, social media, email, e-commerce, etc.) for the creative team. - Create and present campaigns from the ground up for key stakeholder's approval. - Develop and manage a Quarterly content gathering plan for stills and video. Pro-actively ensure brand has the best content available for website, social media and all other channels. - Manage website enhancement with UX/UI improvements, seasonal updates, product page updates, landing page updates, wireframes, and other website pages for desktop and mobile devices using web technologies. - Manage seasonal changes, featured products, new product displays, signage, vinyls and imagery, window branding for the Experience Center with the highest level of quality assurance. This also includes all event promotional materials and signage. - Research and share Industry knowledge, competition analysis with the marketing team and executive team. - Collaborate and partner with departments and operations units in assisting with day-to-day marketing duties as required. - Innovation that drives new ideas for interaction design, visual design, UX design, and experience design by utilizing strategic direction to provide an elevated customer experience.

Worked as part of a team to provide various marketing materials to a wide range of clients. From international enterprise level companies to doing pro bono work for local educational districts, We provided web design & development, print promotional materials, blog design & maintenance, SEO, branding, social media campaigns, grass root campaigns and everything in between. ACHIEVEMENTS: -Created an award winning logo -Was project lead on Jafra’s internal branding guidelines -Learned healthy team dynamics

Worked with many clients to create branding, digital/ social media marketing, lifestyle & product photography, help improve SEO, create websites, create packaging and work within strict budgets. Proficient With: Adobe CC | Wordpress | Google Analytics & Docs | Mailchimp | Ad Words | Ad Roll | Facebook Ads Manager | Planoly | Pixlee | Magento | Springbot | Klavio | Stripe | Dropbox

Worked as an independent contractor both in-house and remotely to create email campaigns, digital marketing assets, billboard ads, and social media ads for primarily the automotive industry. ACHIEVEMENTS: -Managed production design for multiple clients