Madison Brooks
Work experience
Oakley, Inc.
Visual Merchandising Operations Specialist | 02/2016 - Current
*Manage the implementation of Retail Windows from concept to execution.
* Create all in store graphics and prepare files for print production.
*Create and maintain the Retail Window calendar, directives and distribution list.
*Monitor existing window presentations and in-store marketing strategies or effectiveness.
*Work alongside the visual merchandising specialist on new merchandising tools, fixtures, and
signage needs for in-store.
*Partner with the AFA and eye wear teams to strategize any in-store graphic needs.
*Create and submit retail creative briefs and order for all in-store, event, and new store openings.
*Oversee visual merchandising budget, purchase orders for all in-store, event, and store openings.
*Elevate the image of the brand through design while considering budgets and time frames.
*Keep up with trends in visual merchandising for both in-store and window presentation.
*Communicate visual updates and files to the global retail team.
Tory Burch
Visual Coordinator | 11/2014 - 02/2016
*Drove the business in partnership with the GM by assessing merchandising needs based on
the business trends (sell through, traffic, etc.) and execute necessary floor moves, product
shifts, promotions and replenishment
*Created the customer experience through merchandising by taking ownership for
maintaining high visual standards in the store with a special focus on upholding the brand
integrity and implementing and adapting corporate directives based on current inventory
*Provide a leadership presence by leading by example and model behavior that reflects
the company’s core values
*Manage the product flow and merchandising cadence with agility
*Execute the bimonthly and seasonal photo review
*Contributes to maintaining all brand and operating standards to support brand consistency
Victoria's Secret Pink
Product Manager / Visual Tech | 03/2013 - 11/2014
*Provide leadership that drives total store results with specific ownership if merchandise flow
and visual merchandising processes
*Supports category manager in brand guide planning and leads the execution of brand guide
*Ensured compelling visual merchandising presentation standards are achieved and
maintained
*Responsible for providing the sales team with the necessary technical expertise to enable
them to sell the product
*Create digital brand guides and trained management team
*Assisted in the opening of all free-standing Pink stores in southern California
VISUAL TECH:
*Partner with Visual Merchandising Manager to develop and execute concepts and
positioning for product launches/tests that focus on the brand CFI's based on the Visual
calendar time lines
*Translate design and merchant strategies into clear creative concepts and product launches
*Stay abreast of the latest fashion, environmental and interior trends
The Lunada Bay Corporation
Design Assistant | 07/2012 - 12/2012
*Responsible for preparing lines for meetings and photo shoots
*Creating technical and flat CADs for each delivery
*Writing blue sheets for samples
*Communication between designer, pattern maker, and sewing room
*Assisting Merchandiser with product pulls for Public Relation
The Leisure Society
Design Intern | 06/2012 - 08/2012
*Responsible for editing and creating technical packs
*Quality controlling and specing all samples
*Creating art work for the Polo shirts and adding the POM into the tech packs
The La Jolla Group
Design/ Merchandising Intern | 02/2012 - 06/2012
*Responsible for editing merchandise catalog and reports
*Revised technical packs in PLM and updated all merchandise guides for upcoming seasons
*Prep product lines for photo shoots and sales meetings