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Visual Merchandising Operations Specialist

Logistics, Shipping & Operations

Madison Adeley Brooks is a hard  working, highly organized, and  driven individual that is looking  forward to a career in the action  sportwear industry!

*Manage the implementation of Retail Windows from concept to execution.
* Create all in store graphics and prepare files for print production. 
*Create and maintain the Retail Window calendar, directives and distribution list.
*Monitor existing window presentations and in-store marketing strategies or effectiveness.
*Work alongside the visual merchandising specialist on new merchandising tools, fixtures, and 
  signage needs for in-store.
*Partner with the AFA and eye wear teams to strategize any in-store graphic needs.
*Create and submit retail creative briefs and order for all in-store, event, and new store openings.
*Oversee visual merchandising budget, purchase orders for all in-store, event, and store openings. 
*Elevate the image of the brand through design while considering budgets and time frames.
*Keep up with trends in visual merchandising for both in-store and window presentation.
*Communicate visual updates and files to the global retail team. 

*Drove the business in partnership with the GM by assessing merchandising needs based on 
   the business trends (sell through, traffic, etc.) and execute necessary floor moves, product 
   shifts, promotions and replenishment
*Created the customer experience through merchandising by taking ownership for 
  maintaining high visual standards in the store with a special focus on upholding the brand 
  integrity and implementing and adapting corporate directives based on current inventory 
*Provide a leadership presence by leading by example and model behavior that reflects
  the company’s core values
*Manage the product flow and merchandising cadence with agility 
*Execute the bimonthly and seasonal photo review 
*Contributes to maintaining all brand and operating standards to support brand consistency

Visual Coordinator

*Provide leadership that drives total store results with specific ownership if merchandise flow 
   and visual merchandising processes
*Supports category manager in brand guide planning and leads the execution of brand guide
*Ensured compelling visual merchandising presentation standards are achieved and 
   maintained
*Responsible for providing the sales team with the necessary technical expertise to enable 
  them to sell the product
*Create digital brand guides and trained management team
*Assisted in the opening of all free-standing Pink stores in southern California 
VISUAL TECH:
*Partner with Visual Merchandising Manager to develop and execute concepts and 
  positioning for product launches/tests that focus on the brand CFI's based on the Visual 
  calendar time lines
*Translate design and merchant strategies into clear creative concepts and product launches
*Stay abreast of the latest fashion, environmental and interior trends


Product Manager / Visual Tech

*Responsible for preparing lines for meetings and photo shoots
*Creating technical and flat CADs for each delivery
*Writing blue sheets for samples 
*Communication between designer, pattern maker, and sewing room
*Assisting Merchandiser with product pulls for Public Relation

Design Assistant

*Responsible for editing and creating technical packs
*Quality controlling and specing all samples
*Creating art work for the Polo shirts and adding the POM into the tech packs

Design Intern

*Responsible for editing merchandise catalog and reports
*Revised technical packs in PLM and updated all merchandise guides for upcoming seasons
*Prep product lines for photo shoots and sales meetings

Design/ Merchandising Intern

Madison Brooks is a Visual Merchandising Operations Specialist at Oakley, Inc. in Orange, CA.

Madison Brooks

Madison Brooks

Madison Brooks

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