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Digital Marketing & E-Commerce Manager

Digital & Media

• Chart successful course of online sales development achieving 32% online sales growth driven by improving partnership with Amazon, managing social media content, and deploying cost effective SEM campaign.  
• Organize and facilitate keyword-based content plan utilized for Search Engine Optimization (SEO) opportunities.  
• Pilot creation of customer engagement efforts including CRM development, communication newsletter, and a bolstered social media presence.  
• Advance development of ecommerce inventory control, messaging, and online ad campaign innovation driven via Google Adwords.  


• Founded aerial videography organization leveraging drone technology to offer unique advertising opportunities to clients in real estate, golf courses, and event venues.  
• Head critical operating activities encompassing business development and operations including obtaining flight clearance in alignment with strict customer deadlines.  
• Orchestrate development of website and visual branding assets including content development.  
• Demonstrate expertise with location scouting, filming, and editing activities.  


Pilot in Command/Business Owner

• Chaired Social Media presence achieving 20% growth YoY, Adwords advertising campaigns, advertisement auditing, and graphics creation.
• Executed SEO & SEM initiatives.
• Launched presentation software superseding branding PowerPoint templates and customer facing presentation materials. 
• Scrutinized contact database to eliminate redundancies and errors to minimize direct and e-mail campaign overhead.  


Marketing Coordinator 

Sales Associate and Store Social Media Manager/Content Creatot 

Lochlan Dougherty is a Digital Marketing & E-Commerce Manager at Mount Everest Ski & Board in Maywood , NJ.

Lochlan Dougherty

Lochlan Dougherty

Lochlan Dougherty

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Champlain College