Kyle Takesue
Interactive Design Manager at LIBERATED BRANDS
Buena Park | US
In my own words
— Kyle<p>Portfolio: www.kyletakesue.com</p><p><br></p><p>Senior UX/UI & Digital Product Designer with 12+ years of experience creating intuitive, high-performing digital experiences.
Skilled in UX/UI design, digital art direction, design systems, and e-commerce optimization, with expertise in Shopify CMS, Atomic Design, and accessibility best practices. Passionate about data-driven, user-centered design, cross-functional collaboration, and scaling design systems. Strong interest in product design, AI, and user research, with a track record of driving engagement and business growth.</p>
Trajectory
Aug 2018 — Now
Senior Product Designer | Digital Art Director · Volcom + Liberated Brands (Billabong, RVCA, Roxy, Quiksilver, Spyder)
- Led UX/UI strategy across industry-leading brands (Volcom, RVCA, Quiksilver, Billabong, and Roxy), delivering cohesive, user-centered digital experiences across eCommerce and marketing platforms.
- Directed creative vision for digital campaigns, blending brand storytelling with conversion-focused UX, driving +59% page views (Volcom Workwear) and increasing YoY sales (Billabong Swim Fit Guide).
- Spearheaded 4 Shopify 2.0 site migrations in 1.5 weeks, optimizing templates, navigation, and UI components for scalability and consistency.
- Developed and scaled a component-based design system in Figma and Shopify CMS, optimizing workflows, enhancing efficiency, and ensuring brand consistency across teams.
- Optimized mobile UX, introducing quick-add functionality, refining PDP layouts, and enhancing product discovery & conversion rates.
- Managed & mentored designers and merchandisers, fostering a collaborative, high-performing design culture.
- Leveraged data-driven insights, using Google Analytics and planning the implementation of Lucky Orange for user testing, persona development, and UX optimization.
- Led email design art direction, leveraging A/B testing in Klaviyo to refine creative and improve engagement metrics.
- Collaborated with developers and applied front-end knowledge (HTML/CSS, Tailwind) to ensure pixel-perfect implementation and seamless UI functionality.
Jun 2016 — Aug 2018
Senior Digital Designer · Haven Agency
- Led UX/UI design for major brands, enhancing eCommerce platforms, landing pages, and marketing campaigns.
- Designed and prototyped interactive digital experiences using Adobe Photoshop and Invision, ensuring cohesive
brand experiences.
- Worked closely with developers to optimize front-end implementation, balancing creative execution with
functional performance.
- Designed mobile-first experiences, improving site engagement and conversion rates.
- Managed digital branding efforts, including style guides, typography systems, and visual hierarchy frameworks.
Sep 2012 — Jun 2016
UI/Visual Designer · Sisu, Inc
- Designed responsive web layouts optimized for mobile and desktop experiences.
- Created high-fidelity mockups and prototypes using Photoshop and InVision.
- Collaborated with developers to ensure pixel-perfect implementation of designs.
- Worked closely with stakeholders to refine UI components and enhance user flows.
Activity
Education history
University of Southern California
Bachelor of Fine Arts (BFA) | 2008 - 2012
