Bike

Fishing

Lifestyle

Moto & Powersports

Outdoor

Skate

Snow

Surf

Founder / Principal Designer

Education & Training

I am a Designer, a Maker, a Builder, and an Artist.
I am driven by an intense desire to make and surround myself with beautiful things. Interesting three-dimensional objects continuously fascinate me, and in my work I obsess over fit, finish, and form, as I strive to enhance a user’s experience in everything that I create.

I believe that through collaboration, participation, and engrossing myself in the world for which I am making product, that I can turn insights and experience into products that enhance and enrich people’s lives. 

I spent the last 13 years making products for the outdoor sports and recreation arena. Nearly every project I worked on has made it into production. Which means that I have been an integral part of meeting cost targets, maintaining schedules and making sure the product is ready for the manufacturing process. 

As a sportsman, an athlete and designer, I’ve found this to be a fun, exciting, and constantly changing field to design products for. I am constantly amazed at how far a professional athlete will push the boundaries of a sport in their strive for excellence, and their drive to achieve the seemingly unachievable. And I am amazed at the lengths a sportsman will go in pursuit of their goals. 

My charismatic, playful character can easily manage cross-functional teams, awkward meetings and late night conference calls with Far East partners. I thrive in a collaborative environment, and I am dedicated to enhancing people’s lives by bringing world-class products to market through thoughtful, and inspired design. 

My goal as a professional is to continue to challenge myself, by designing products that allow any user to preform to their peak potential through the use of innovative and thought product.


As a freelance design consultant, I help my clients turn their product vision into something tangible. 
I work with clients on every aspect of product development, from concept sketches that lead to patent drawings to 3D modeling and Cut-and-Sew prototypes.
I am excited when given the opportunity to work directly with a factory to make the design a reality.

As a part of my consulting practice, I provide software instruction, brand strategy, and strategic development counseling to those seeking to grow their professional careers and businesses.

As a part of the cross functional New Product Development team, I worked in the highly talented Industrial Design group. It was our responsibility to imagine the future that YETI can create, in both Hard and Soft goods, and for to execute excellence in all of the products that bare the YETI name.

Industrial Desgin

As a staff level Industrial Designer, it was my responsibility to work with the Marketing and Engineering teams to design and build world class bike helmets for the Bell Helmets brand.

Industrial Design

I first started at EBS as a Design Intern, and worked my way into a full time Staff Level Designer. My role was to design innovative new helmet shapes thru user research, and form exploration. In this position I designed helmets for multiple sports, including Moto, Snow, Skate, Road Cycling and Mountain biking.

As a design intern, I worked with designers and pattern shop to produce consumer electronic prototypes.

Industrial Design Intern

Kyle Ellison is a Founder / Principal Designer at Trailside Creative, LLC. & Trailside Product Design in Austin, TX.

Kyle Ellison

Kyle Ellison

Skills

Interests

Industries

Work experience

Trailside Creative, LLC. & Trailside Product Design

YETI Coolers

Bell Helmets

Easton-Bell Sports

IDE Inc.