*Manage and execute on Franchise Sales leads pro-actively created through corporate marketing and media efforts *Develop an independent lead generation and acquisition plan to target potential Franchise Partners in your territory *Submit a bi-weekly status and probability report outlining progress on Franchise leads *Connect with companies, cycling clubs, teams, organizations, etc. to establish relationships and support Franchise Development *Connect with key influencers to promote the velofix Brand

• Manage over $10M annual purchasing budget • Drove aggressive cost containment, product selection improvement and vendor relations strategies to achieve exceptional savings impacting bottom line profitability. • Created strategic online marketing campaigns for print and digital media • Grew social media and email customer base by over 15%

• Successfully managed and negotiated contracts generating over 5MM in Big Box retail • Built and managed a independent rep force of 15 • Generated more than $14MM+ in annual sales through the specialty retail channel. • Exceeded sales quotas and grew domestic business by 20% year over year.