Kris Jonson
Marketing Manager · Level 3 Audiovisual
Phoenix, AZ
In My Own Words
Traditional & digital marketing specialist with a designers skill set focused on: • Digital Marketing • SEO • Analytics • Content Management/Creation • Email Nurture • Lead Generation • Social Media • Press Releases • Google PPC • Digital & Print Advertising • Branding • Photography • Motion Graphics • Tradeshow Management • Web & Print Design Over 17 years in various leadership roles including: Owner, Art Director, Manager, Graphic Designer & Sales. 2015 Hubspot Inbound Certified 2008 Bruce Clay SEO Certified Check out some of my artwork: https://www.behance.net/krisjonson
Work Experience
Marketing Manager
Level 3 Audiovisual2017 – 2017
Marketing and branding oversight for the company. Including: logo's, promotional materials, sales materials, advertising, video production, brand alignment, web development, SEO/SEM, PPC campaigns, tradeshow management, PR and social media management and advertising. Developed and implemented a streamlined lead generation system with an inside sales team for outbound lead generation. Re-branded the company, created a brand strategy guide to assist with future marketing/design standards. Re-developed and front end built several websites with a heavy focus on conversions, mobile UI/UX and SEO. Managed a team of various sizes to accomplish marketing goals and to establish KPI's. Year over year ROI on budget dollars spent with an average increase of 20% each year.
Owner/Graphic Designer
Large Format Designer2011 – 2015
Owner/Operator of my freelance business specializing in vehicle wraps, interior/exterior displays, window applications, building wraps, logos & branding, marketing strategies, consultations, retail & POP displays, websites, SEO/SEM strategies, PPC and all things graphic design related.
Art Director
Clear Channel Outdoor2012 – 2014
I handled all of the designs for the local Phoenix market. I worked in a results-driven environment with proven design skills and I had a track record of communicating effectively with a team, a keen attention to detail, positive outlook and an eye for aesthetics.
My job duties included:
Static billboard design with extensions and embellishments.
Digital billboard design with attention and focus on social media interaction with dynamic content.
Designing and oversight of all bus graphics in the city of Phoenix including full wraps and partial wraps.
Creating proposals, one sheets, power point presentations and all internal marketing and sales materials.
Ordering materials for both transit products and static billboards.
Branding and marketing consultation for small businesses as well as concept development for national campaigns.
Oversight and Art Direction on photography assignments as well as photographing elements and people for my own designs.
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