Creative Agencies

Moto & Powersports

Outdoor

Snow

Branding

Motorsports

Event marketing

Miata

Land rover

Sponsorship management

Director of Maketing & Sales

Top Management

My present goal is to translate my current marketing role in motorsports event marketing and sponsorship management into a similar role (Director, VP, Sr. Manager) in the automotive industry or similar focus within aftermarket, power sports, sports, energy drinks or possibly technology. The best roles will include leadership duties, event activation, program management, consumer markets, sponsorship relationships and brand management. I excel in ambiguous environments that require self-direction, vision, mission, team development and execution. Ultimately, I get stuff done and build leaders along the way.

Leading the integration of sales, marketing operations and customer experience teams for the Moss Motors family of British and specialty automotive brands. (Moss Motors, Moss Miata, Moss Classic Jaguar). Currently steering a complex overhaul of two key departments while navigating record-setting and historic sales growth.

Some current highlights:
? Leading efforts to drive revenue growth by more than 40% in 2021.

Currently managing a team of direct reports, a multi-million dollar budget and ROI for all AMSOIL racing and event marketing. Working collaboratively with an integrated marketing team, I drive AMSOIL's consumer product growth through motorsports racing, experiential event marketing, influencer media development, dealer sales programs, customer engagement and promotions.

Key contributions:
?	Successfully negotiated several key sponsorship investments to generate 110% improvement in engagement and measurable ROI.
?	Reorganized racing and events staff (and budgets) into a focused integrated event marketing team.
?	Launched first of its kind promotions and experiential marketing strategies at AMSOIL to drive direct sales through social media, online engagement and on-site event activation.
?	Managing all athlete, team and event sponsorship to focus on increasing strategic alignment with corporate sales objectives while leveraging existing sponsorships to develop engaging social media and 

Racing & Events Marketing Manager


Serving as the Executive Director for Iron Dog, I am responsible for leading and managing the organization and its events within 23 communities. I ensure alignment of cross-functional teams with company goals and objectives as well as spearhead vision, strategy, marketing, sales, and execution of all business operations ensuring compliance to all standards and regulations. In line with this, I develop and implement marketing plans, establish marketing and sales objectives, team leadership, brand management, event planning, logistics and sponsorship development. 

Some highlights from my time here include:
?	Elevated reputation of Iron Dog to record level highs for funding, prizes, and event attendance.
?	Increased bottom-line revenue by 2,000% over the course of 4 years
?	Expanded social media engagement by more than 300% within first year.
?	Generated hundreds of thousands in charity donations.

Executive Director / Director of Marketing

Kevin Kastner is a Director of Maketing & Sales at Moss Motors in San Diego, CA.

Kevin Kastner — Director of Maketing & Sales at Moss Motors

Kevin Kastner

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